We have three rather impressive Android flagships at the moment, namely the Samsung Galaxy S4, HTC One and Sony Xperia Z. Fans of Google’s ubiquitous OS are really spoiled for choice.
But don’t forget the iPhone! That’s what Apple’s effectively saying, with a spanking new Why iPhone microsite. Poor chaps.
The smartphone world has been very much focused on the Samsung Galaxy S4 over the past week, and to a lesser extent the HTC One and Sony Xperia Z.
All three are impressive in their own right (the HTC One is a sexy beast; the Sony Xperia Z looks great and is waterproof; the Samsung Galaxy S4 has, er, loads of features), and many a buyer appears to be furiously mulling over the trio of options.
But Apple has issued a reminder as to why you should also keep the iPhone in mind. Indeed, on its microsite, Apple suggests: “There’s iPhone. And then there’s everything else.”
Maybe it’s just me, but the site doesn’t exactly reek of Apple’s trademark confidence. Au contraire, it almost seems like a desperate cry for attention.
In any case, Apple is facing its stiffest competition to date, and it’s only going to get worse – with the Motorola X-Phone and Samsung Galaxy Note 3 touching down later this year.
In the meantime, here’s why Apple says you should consider the iPhone. Bullet points? You got it:
- Various JD Power awards for customer satisfaction
- The attention to detail in the design (love it or hate it, there’s no denying the iPhone 5 looks good)
- The Retina display (which now has a ton of 1080p competition)
- Great battery life without a massive battery (yeah, I can generally go over a day on a single charge)
- The powerful A6 chip – “but not power hungry”
- Ultrafast wireless and LTE (not exactly unique features)
- The world’s most popular camera (according to flickr)
- iTunes and the App Store (all apps are “reviewed by Apple to guard against malware”, haha! Who is that aimed at?)
- iOS 6 (which of course introduced Apple Maps, ahem)
- Siri (don’t know a single person who’s used it other than to ask silly questions on the first day of ownership)
- iCloud and Photo Stream
- Customer support “from real people” (as opposed to, uhm, robots?)
And that’s why you should buy an iPhone. Love always, Apple.