Huawei has now gone ahead and confirmed the Ascend P6's upcoming launch, but has done so in a post to its Facebook page that surely stretches the “no publicity is bad publicity” to the very limit.
The Ascend P6's primary claim to fame is its 6.18mm profile, which will make it the slimmest smartphone on the market unless someone sneaks in with something even skinnier in the next few weeks.
It's also expected to feature a 4.7in display running at 720p, a 1.5GHz quad-core CPU, 2GB of RAM and 32GB of storage.
All well and good, and the Ascend P6 looks fairly good too if @evleaks' claimed press image is legit.
But now comes a rambling FB post attempting to push the Ascend P6's credentials further. Here's the full text:
"We believe that upcoming release of the flagship Huawei Ascend P6 will WOW all consumers. Huawei used the best materials and components, did amounts of reliability testing and invested a lot into the Huawei Ascend P6.
“Consumers often can't imagine the amount of time and work it goes into creating such a phone. We never really had a chance to explain to the consumers that we are the best, but in fact let the phone sell itself.”
Fair enough, it's not exactly a huge deal, but this is Huawei's official Facebook page we're talking about and the company's really not doing itself any favours by boasting about quality and attention to detail in a post that's completely lacking in both.
Oh well. Hopefully the Ascend P6 will live up to its promise, and not Huawei's, come June 18.