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Why does the 64GB iPhone 5 cost so much more?

Why does the 64GB iPhone 5 cost so much more than the 16GB model: £699 vs £529, but a 64GB microSD card can easily be bought for £50. Does onboard storage genuinely cost more or is it just Apple being Apple?!!?

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JanSt / MOD  May. 29, 2013 at 00:56

it's only Apple...
But then again, others frequently announce 64GB models at their launch events, but then release them either never or in tiny numbers. Try and buy a 64GB SGS3 or N9 etc

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