83% of respondents in survey: what’s BlackBerry 10?

83% of respondents in survey: what’s BlackBerry 10?It’s easy to forget just how geeky we are, reading and writing about mobiles every day. Spare a thought for the girl who drunkenly argued that she had a Samsung Google (i.e. a Samsung Galaxy Nexus), and not forgetting my mum, who recently asked: “Is the iPhone a BlackBerry?”

With that in mind, you mightn’t be too shocked to learn that 82.6% of respondents in a 1,500-person US survey were unaware that BlackBerry 10 had even launched.

That’s the good word from Barron’s, which relays various statistics from an MKM Partners study.

A worrying (for Heins, at least) 68% of consumers were not “interested in, or at all curious about” BlackBerry 10, while 1,239 of the 1,500 were seemingly oblivious to its existence.

Windows Phone didn’t fare much better, with 63.9% uninterested in Microsoft’s mobile OS, and 60.5% unaware of Windows Phone 8’s presence. And more bad news for Stephen Elop, with just 0.7% planning to pick up a Nokia phone as their next purchase.

Of the 51% of respondents who own a smartphone, 33% had an iPhone, while 50+% subscribed to Team Android, and – if the survey’s anything to go by – it looks like things are destined to stay that way for some time.

Read more about: BlackBerry 10

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6 comments

JanSt / MOD  Apr. 10, 2013 at 16:19

That 'survey' is utter nonsense.
For too many reasons. Fail.

JanSt / MOD  Apr. 10, 2013 at 16:36

Reminds me of an episode of Curb Your Enthusiasm - when Larry David's 'wife' gets her first BB. She annoyingly calls every BBM message a "Blackberry"...not the phone. The message. "ooh, wait, got another Blackberry" :D It's funny when you see it.

I know loadsa folks who call any QWERTY device a Blackberry.
As to the survey: They shoulda asked what Android Key Lime Pie is to be on a level playing field.

Also, they are Americans ;) Bet 98% would have agreed with "before the iPhone there was no mobile internet" or something like that.

timy  Apr. 11, 2013 at 00:25

wow,,,, must be a really slow day in the mobot office if you come up with this.

JanSt / MOD  Apr. 11, 2013 at 13:32

We have no offices - squatting trolls ruined them...

timy  Apr. 11, 2013 at 19:20

but only 83% of trolls think they are doing wrong.. Maybe give them a computer and they could write an article :p

JanSt / MOD  Apr. 11, 2013 at 20:25

but only 83% of trolls think they are doing wrong.. Maybe give them a computer and they could write an article :p

http://1.bp.blogspot.com/_lWVCWLbe2CI/S_FrU6tq4uI/AAAAAAAAB38/av9n9haGkWg/s1600/cat,cats,typewriter.jpg

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