App Store or app store? Now Amazon wades in

App Store or app store? Now Amazon wades inThese big tech companies really are a bunch of crotchety old men, aren't they? The big legal battle over Apple's efforts to trademark the term 'app store' continues to rumble on, and now it's Amazon turn to have a say.

Only in its eagerness to make itself heard, the big online retailer has only gone and made the exact same point Microsoft came up with more than a month ago.

So in case you need a quick refresher, here's the story so far: Apple wants to trademark App Store for its own use only, instead of keeping it as a generic term used simply to describe an online store that sells apps.

As you'd imagine, pretty much everyone else feels differently, and until now it's largely fallen to Microsoft to be the voice of the opposition.

Apple's old sparring partner reckoned it had scored a pretty valid point when it dug up quotes from Apple boss Steve Jobs himself talking about app stores in a generic sense last year. A good point, well made, a lot of us thought.

But then Apple has fought back, pointing out that a company that claims that 'Windows' is a proprietary term doesn't really have much of a leg to stand on.

Now along comes Amazon, fresh from launching its Appstore, and what does it have to add to the argument? Er, nothing new at all, actually – it's just gone and raised the exact same Jobs quote as Microsoft to make the same point. The lawyers really earned their money on this one, then.

Just for the record, here's the quote in question: “So there will be at least four app stores on Android, which customers must search among to find the app they want and developers will need to work with to distribute their apps and get paid. This is going to be a mess for both users and developers. Contrast this with Apple’s integrated App Store, which offers users the easiest-to-use largest app store in the world, preloaded on every iPhone.”

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2 comments

JanSt / MOD  Apr. 26, 2011 at 20:53

Yes, well... iPhone users could accidentally start the WP7 AppStore from their iPhone and install...ahem, er, NOT!
Honestly, that is all just a way of keeping the talk alive. Android ussers will say appstore. Ubuntu users now say appstore for g*dsake.

lardeeda  Apr. 26, 2011 at 21:23

what a load of year 2000 ****, its a shame that this is what the future turned out to be, petty rubbish, instead of flying cars and trips into space, we have to put up with lawyers farting out bubbles of restrictions.

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