Apple: 3 million new iPads in three days

Apple: 3 million new iPads in three daysApple is never shy to blow its own trumpet, even though most of the world's press is quite happy to do it for them most of the time.

Er, this was going somewhere. Oh yes, the world's most valuable company has just revealed that the new iPad's opening weekend has seen a cool three million new tablets bought and paid for by Apple fans around the world.

Now let's not muck around here: three million is a lot. It's a lot for an entire product run, never mind for an opening weekend. In fact, if you're looking at it as three days of sales, we're talking the great Cupertino cash register going “kaching” roughly 11 times every single second.

Which is a nice stat, but a completely inaccurate one, since a large percentage of that three million figure will have come from pre-order sales. Apple hasn't said exactly how many pre-order units were manufactured, only that it sold all of them, but with anticipation having reached the usual ridiculous levels in the run-up to a new Apple product unveiling, the figure won't have been small.

“The new iPad is a blockbuster with three million sold―the strongest iPad launch yet,” senior VP Phil Schiller is quoted as saying in an Apple press release.

He then rediscovers the ability to speak in vaguely normal sentences to inform us: “Customers are loving the incredible new features of iPad, including the stunning Retina display, and we can't wait to get it into the hands of even more customers around the world this Friday.”

He's referring to the 24 more countries who'll be feeling the iPad love a week after the initial 10 – the UK included – kicked things off on Friday past. Cue another busy weekend for that cash register...

Read more about: iOSApple iPad 3

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6 comments

ixpeters  Mar. 20, 2012 at 11:37

3 million gadget lovers with plenty of money - the ipad3 doesn't do anything that the ipad2 can't... but people love a shiny new cool thing... still it will push down prices of top end android tablets which is good

JanSt / MOD  Mar. 20, 2012 at 13:02

3 million gadget lovers with plenty of money - the ipad3 doesn't do anything that the ipad2 can't... but people love a shiny new cool thing... still it will push down prices of top end android tablets which is good Well, once apps take full advantage of the hugely improved cpu/gpu combo, it will do things that the first 2 iPads can't do. And that aside, it will already do things 'better', which, of course, is 'funner' ;) See GTA III on the first iPad and on the iPad 2 - big difference ;)

The camera is also hugely improved, in case you missed that.
And though, yes, a dubious number of people have a 'lot' of money seeing how we are in a global recession and all that - here in Ireland at least, the iPad 2 beats quite a few comparable* Android tabs in price (*= as far as one can do that.). People keep bringing up Apple's high prices - because of the ludicrous money the want for MacBooks and SIM-free iPhones, but the iPads are actually priced quite competitively if you look around. Galaxy tabs, Sony S and P etc etc etc all cost more or less the same if not more. Sure, one can argue about the absence of sd card support, which means additional storage is cheaper if there is a memory card slot, but for most people 32GB (or even 16GB) seems enough.
I had an N900 for a while with 32GB built-in and 32 GB micro-SD - I rarely had more than 20 GB content on it - and I had MaeMo AND full desktop Debian on that phone. And I shoot a lot of video...
It's all relative. Personal taste, needs and wants.

mrew42  Mar. 20, 2012 at 13:45

If any of the Android Tabs are to 'beat' the Ipad they need to be:
1. Cheaper than the ipad - i mean substantially
2. Faster - The graphics and UI on the latest Samsungs is way laggy compared to the iPad 'classic', something has to be fixed there.
It's still the best out there by a long shot, everything else, even the kindle fire, just doesn't appeal to the same market for the same reasons.
Yet again Apple have marketed something slick and desirable (not like Jan :/) and with just enough improvements to gain new customers as well as retaining the old ones.
A friend of mine who upgraded to the iPhone 4s quite freely admitted he keeps forgetting he forked out £500 in November. They certainly keep people coming back for more.

JanSt / MOD  Mar. 20, 2012 at 13:56

Surely you meant "slick and desirable - not unlike Jan"??? :p

mrew42  Mar. 20, 2012 at 14:05

Surely you meant "slick and desirable - not unlike Jan"??? :p
8)

Pondlife  Mar. 20, 2012 at 22:24

Improved or not I'd feel a right tit using the camera on the unwieldy ipad in public.

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