Apple and Amazon ordered to talk out the ‘app store’ thing

Apple and Amazon ordered to talk out the ‘app store’ thingIncredibly, it’s been almost two years since we first scribbled about Apple’s gripe with Amazon’s Appstore for Android. See, Apple reckons it owns the term ‘app store’. Sigh.

Fast-forward to January 2013, and the two have been ordered to sit down and have a reasonable chat about things. Yeah, good luck with that.

That’s the story according to Bloomberg, with U.S. Magistrate Judge Elizabeth Laporte in San Francisco reportedly scheduling pre-trial talks for March 21.

Both Amazon and Apple have been told to bring their big guns, with a view to ironing things out and ultimately avoiding a full (and inevitably tedious) trial – scheduled for August.

However, with Apple’s track record, we reckon the Californians will be more than happy to see how things play out in August.

While I can almost understand the recent patent-related complaints, this case makes no sense to my admittedly stupid brain.

What exactly is Apple’s problem? Does it think iDevice owners are accidentally wandering into the Amazon Appstore for Android (instead of the App Store) and buying Android apps?

And why is it such a terrible notion to consider the term ‘app store’ generic?

Ooh, actually, here's a cheeky article with lots of juicy quotes from Apple. But honestly, dudes; grow up. If you think the average iDevice owner has even heard of the Amazon Appstore, you're utterly insane.

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Pondlife  Jan. 17, 2013 at 19:06

Lots of other Apple quotes elsewhere, including the Jobs mentioning App Store as a generic term a few times...

Anyway Amazon's mp3 cloud player in conjuction with their new idevice web mp3 store could cause Apple more problems than their app store.

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