Apple to “lose its cool factor” in 2012? Meh

Apple to “lose its cool factor” in 2012? MehInvestor’s Business Daily’s Brian Deagon has been looking into his crystal ball and making predictions about what might happen in the tech world in space year 2012AD.

We’re sure Bri is being slightly tongue-in-cheek with some of his predictions, most notably the suggestion that Apple will “lose its cool factor” this year. Hmm.

Bri reckons the iPhone is “boxy, flat and feeling stale”. Well, that might be true. The iPhone 4S looks identical to the iPhone 4, literally, but the Apple faithful care not, as evidenced by ludicrous sales figures.

And let’s not forget that the iPhone 5 is expected later this year, with a significantly different design. If it sells anything less than a sh*tload, I’ll eat my hat.

Deagon also notes that Apple has its sights on the TV market, currently dominated by its best friend, Samsung. Even if that particular venture proves fruitless, why would that make Apple’s shiny products any less desirable in the eyes of Joe Average?

Throw in an iPad 3 with Retina display and a potential budget(ish) iPad 2, and we’re sure Apple will be quite alright.

Other predictions include Google+ withering, Twitter tottering, and the dismissal of Microsoft’s Steve Ballmer.

[More ipad 3 rumours]

Read more about: Apple iPad 2Apple iPad 3Apple iPhone 4Apple iPhone 4S

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20 comments

jmarcelino  Jan. 3, 2012 at 14:12

Indeed, apparently Java ME is on the rise again and taking no prisoners.

http://www.netmarketshare.com/operating-system-market-share.aspx?qprid=9&qpcustomb=1

It already knocked Android out.

MDrX  Jan. 3, 2012 at 14:37

Google+ withering? The thing has been dead for a long time. Moments after launch, come to think of it.

blizzard7  Jan. 3, 2012 at 15:10

Indeed, apparently Java ME is on the rise again and taking no prisoners.

http://www.netmarketshare.com/operating-system-market-share.aspx?qprid=9&qpcustomb=1

It already knocked Android out.


What runs on Java ME? Either way, I'm guessing that Google is still the default search engine for it, so Google is still getting advertising money.

If Apple isn't scared already, they should be. Mac OS X Lion sales have been slowing right down even though it comes with EVERY new Mac (hello Fragmentation!).

iOS hasn't really done anything revolutionary (or changed its image to keep up with the times) since its launch in 2007 and competitors are now fighting back hard in every corner. Amazon with Fire, Microsoft with Windows 8 and Xbox (which is now getting serious about being a living room media centre), Samsung, HTC etc. with a range of excellent smartphones and Intel with their Ultrabook branding going after the increasingly vulnerable MacBook Air.

jmarcelino  Jan. 3, 2012 at 15:32

Ahah changed it's image to keep up with the times.. Right, you say that but Ice Cream Sarnie is soooo futuristic you can't even make out what's supposed to do what:

http://i39.tinypic.com/v33a78.png

blizzard7  Jan. 3, 2012 at 15:50

The tickbox turns on the alarm, the days are the repeats, the add alarm button adds an alarm. What's not to understand?

matt101101 / MOD  Jan. 3, 2012 at 16:09

You'd have to:

a) be clinically mentally challenged
b) have been living under a rock for several years
c) not be able to read English/tell the time

to be confused by the ICS alarm clock (which btw is almost identical to every other Android alarm clock since Android was launched).

As Blizz points out, all the features are almost self explanatory to any English speaking person. It even lets you label what an alarm's for (aka "wake up", as displayed).

Treab  Jan. 3, 2012 at 16:11

Yep i even have set alarms with the titles like 'jebus its early'

'right back to bed' etc...

;)

matt101101 / MOD  Jan. 3, 2012 at 16:17

http://www.cnet.com.au/story_media/339306380/alarmclock.jpg

They're pretty much the same layout, offering the same features. Simply as an alarm clock I'd happily use either of them, tbh.

jmarcelino  Jan. 3, 2012 at 16:47


They're pretty much the same layout,


I guess so, if you're clinically blind. Oh wait the Android one doesn't work then since it sucks at accessibility.

matt101101 / MOD  Jan. 3, 2012 at 16:53

A list of times with a tick box/on off switch, yeah, I'd say that was similar. Both work fine, in fact I use both to wake me up most mornings (I never trust just one alarm), my iPod wakes me up to quiet music and my phone wakes me up to a far louder alarm sound ten mins later.

Both work fine, what's your problem?

Treab  Jan. 3, 2012 at 16:58

http://petervanham.files.wordpress.com/2011/12/stella.jpg

thats what matty... thats what.

jmarcelino  Jan. 3, 2012 at 17:02

Me? Stella? never.

MDrX  Jan. 3, 2012 at 17:31

What runs on Java ME? Either way, I'm guessing that Google is still the default search engine for it, so Google is still getting advertising money.

Opera Mini most likely and Google have a deal with them so Opera will receive a chunk.

increasingly vulnerable MacBook Air

Is funny. The Air is about as vulnerable as the iPad. It faces the same kind of competition from knock-offs that are struggling to match its price, size, weight, and performance let alone beat it.

The Air is safe. iOS doesn't need a drastic overhaul or even minor cosmetic changes. OS X is at its highest installed user base ever. The Amazon Fire is competition for ebook readers and cheap tablets, the Xbox ... uhh..?

Not sure what you're getting at with half of your anti-Apple rant.. although I'm not sure what's going on with the alarm clocks either. Too complex for me :3

matt101101 / MOD  Jan. 3, 2012 at 17:38

Even I don't know what's going on with Alarm Clocks, and I was involved. Someone seemed to be trying to say Android's alarm was unusable, personally I don't care what alarm I use as long as I get to work on time.

knock-offs that are struggling to match its price, size, weight, and performance
Have you seen the Asus Zenbook UX21 and UX31? Cheaper for equal specs (therefore better specs at the same price making the Zenbook more powerful), Asus' amazing build quality and it's pretty much the same size/weight. That's before CES 2012....

blizzard7  Jan. 3, 2012 at 18:18


increasingly vulnerable MacBook Air

Is funny. The Air is about as vulnerable as the iPad. It faces the same kind of competition from knock-offs that are struggling to match its price, size, weight, and performance let alone beat it.

The Air is safe. iOS doesn't need a drastic overhaul or even minor cosmetic changes. OS X is at its highest installed user base ever. The Amazon Fire is competition for ebook readers and cheap tablets, the Xbox ... uhh..?

Not sure what you're getting at with half of your anti-Apple rant.. although I'm not sure what's going on with the alarm clocks either. Too complex for me :3


As matty says Asus Zenbooks etc. are now competing with Apple in a market (i.e the 1.4 kg, super-thin lappies) that they basically had completely to themselves before. My point with the Xbox, well the fact you didn't get the AppleTV link shows how well Apple is actually doing in the media centre arena. It wasn't meant to be a rant, just saying that Apple is going to have a tough time keeping their marketshares at this level across all platforms.

MDrX  Jan. 3, 2012 at 23:32

Oh the 'ultrabooks' have caught up? I did stop paying attention to them after the avalanche of complete tat. Ivy Bridge Airs soon, isn't it? Should be interesting.

Oh, I got the Apple TV link, thanks, but I was still struggling to make the connection. One is a games machine and the other is a media streamer that Apple has repeatedly called a hobby project. I doubt they make a penny from them. Does the Xbox even compete with the PS3 yet? It was pretty far behind last time I compared media centers.

matt101101 / MOD  Jan. 3, 2012 at 23:56

"After the avalanche of complete tat"...the Zenbook was one of the first Windows machines to carry the ultrabook name exactly as Intel intended it. You do realise that Ivy Bridge processors will be in no way limited to Macs, Windows Ultrabooks (and every other type of windows PC), will get them too? Undoubtedly for far less cash as well...

blizzard7  Jan. 4, 2012 at 00:18

Oh the 'ultrabooks' have caught up? I did stop paying attention to them after the avalanche of complete tat. Ivy Bridge Airs soon, isn't it? Should be interesting.

Oh, I got the Apple TV link, thanks, but I was still struggling to make the connection. One is a games machine and the other is a media streamer that Apple has repeatedly called a hobby project. I doubt they make a penny from them. Does the Xbox even compete with the PS3 yet? It was pretty far behind last time I compared media centers.


Hmm... I'm not sure how Ultrabooks are complete tat. Most of them are pretty comparable to the Air. I'm also typing this on a MacBook Pro so I have a very good idea of Apple build quality.

I don't own a PS3 so I'm not sure what it does. But Xbox 360 has (or will have soon) blinkbox, Lovefilm, 4oD, ITV Player, BBC iPlayer, Sky Player, Zune Marketplace and Media Centre streaming, so that's enough to classify as a Media Centre methinks. :) It doesn't matter if Apple calls the Apple TV a hobby or not, if they're in the market, they're competing.

MDrX  Jan. 4, 2012 at 08:36

None of the previous 'ultrabooks' competed at all in price, size, or weight. They just didn't. They were ok but the Air is still sat on top of the pile without any kind of debt in sales...

Can you hear the TV over the noise of the Xbox? Hands up who would consider an Xbox over an Apple Tv or vice versa... There's room enough for both but if you're serious about it then I don't think you'd use either. The Apple TV is crap without 1080p and the Xbox is a noisy, power hungry, aged battering ram as a media center.

Bring on Roku an Netflix in the UK this year to finally rid us of crappy LoveFilm

blizzard7  Jan. 4, 2012 at 11:50

Noisy? Power hungry? You can barely hear the slim-style Xbox 360 and it only uses about 80 watts which is about the same as PS3.

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