Apple: a love/hate story

Apple: a love/hate story

I’ve decided to take a break from looking at The worst mobile phones of all time, and instead turn my attention to Apple. We’re really worried that Nokia, HP et al might come round and beat us up, and besides – Jobs’ boys have really got my goat at the moment.

Apple is a bit like the U2 of the technology world: people either love or hate them. Having said that, despite the monumental success of Bono and co, I’ve yet to meet a single person who’ll openly admit to liking them. Smug iPhone and MacBook owners, on the other hand, are a dime a dozen. Hmm, maybe that analogy wasn’t so accurate after all. Anyway, you get the idea. Love/hate.

If you’ve watched TV for more than five minutes recently, chances are you’ve seen the adverts for the iPad. They’re all over bus stops too. And no – not the new iPad, that’s still very much under wraps; the original now-10-month-old device.

The iPad wants to be everyone’s best friend all of a sudden. Clearly they’re trying to punt stock before revealing the iPad 2 (or should that be iPad HD?), which is fair enough, but a bit crap for anyone who succumbs to the marketing blitz.

This understandable but nonetheless dickish behaviour got me thinking about Apple. There was a time – circa purchasing my MacBook and picking up an iPhone 2G – when I would’ve sworn by Apple, but now my feelings are decidedly mixed. Behold the bad stuff:

Secretive gits: Apple isn’t one for sharing. We all know the iPhone 5 is coming in June, but we don’t have a clue if it’ll be worth waiting for. As such, loads of people in Upgrade Land are left twiddling their thumbs, wondering if it’s too late to bother with the iPhone 4.

Too cool for school: No less than 1,400 companies will be in attendance at Mobile World Congress, but not Apple. We wouldn’t expect them to slum it with, well, pretty much everyone else in the mobile industry. No, Apple insists on doing things on its on terms.

The white iPhone 4: Are you tired of hearing about it yet? At this rate we’ll have our hands on the iPhone 7 before we see the iPhone 4 in white.

My iPod touch: The headphone jack on my iPod touch is done in. A loose connection means the sound comes and goes, particularly when I’m on the move. I made an appointment at the Genius Bar and was told I could pay £100 to have it fixed, or get a whole 10% off a new iPod. Brilliant. What the guy failed to mention was that I could pick up an FM radio adaptor for £20 and plug the headphones into that.

iPhoto: OS X’s native photo suite, iPhoto, is arguably one of the worst things Apple has ever put its name to. Let’s say I have 100 new photos on my iPhone. Using iPhoto, it’s not possible to isolate the new pictures; I have to sync every bloody photo, every time, so the software gets tied up scanning through thousands of duplicates. And, despite being a supposedly smart fella, OS X won’t recognise the iPhone as a removable storage device.

At the same time, the iPhone is the best phone I’ve ever had (pending a seemingly-inevitable jump to HTC). The OS is stupidly intuitive, and the App Store has some genuinely amazing games. In terms of laptoppage, I can’t imagine ever going back to Windows having used OS X for the past few years. Damn you, Apple.

Now if you’ll excuse me, I’m off to buy a new MacBook Pro.

Add a comment

robinkristianparker  Feb. 7, 2011 at 14:01

Going back a few years I didn't have much of an opinion on Apple one way or another, but in the last couple of years I've really come to despise their almost fascist approach to their products, and how they permit (or rather don't permit) third parties to utilise their technologies unless it's on their ridiculously stringent and limiting terms. And when you add in the blindess of the fanboys to any hint of a failing on Apple's part, and their constant disdain (in many cases unfounded, and in most cases ill informed) for any non-Apple equivalent products, it's all just a bit too much for me.

JanSt / MOD  Feb. 7, 2011 at 16:49

Gosh, you're a brave man, Lewis X)

I'd like to add the reliance on iTunes. Yes, yes, for apps and tunes/video shopping it's pretty cool, but iTunes is so bloated, and why is backing up and restoring a phone or iPod in 2011 still so bloody difficult? On a PC or Mac? Other phonemakers have had great fool-proof back-up solutions for years, but oh, no...not Apple. When our car's ashtray is full we buy a new ashtray with a new car :p

Not to mention that Apple still think Linux users shouldn't use iTunes and by extension shouldn't be allowed to buy iPhones. They probably don't want people to find out that Ubuntu and Sabayon (etc) are free and better than MacOS. (is there space under your desk, Lewis?)

Stelph  Feb. 7, 2011 at 17:01

An excellent article as it completely reflects my own personal experience with apple, although mostly relating to the iPhone. There are so many things that I find frustrating with the iPhone (terrible notification system, annoying lack of widgets, total resiliance to any modifications) that I wish I was able to ditch it, however no matter how many other mobile OS's I try (symbian, Android, WebOS) I always end up going back to the iPhone mostly because the it is so well supported by 3rd party developers and the like for like apps on iOS and its nearest competitor Android are always better on iOS (or at least the ones I use most frequently are). For example, the ebay app in iOS supports selling as well as buying, there are more games on iOS ect.

So no matter how many phones I try, I always seem to go scurrying back to my 3GS iphone..... At least I have taken one rebellious stand and jailbroken the phone, biteSMS and Winterboard both help ease my annoyances with iOS.....

JanSt / MOD  Feb. 7, 2011 at 17:03

robinkristianparker dito that. Socio-psychologists in the (hopefully better) future should be busy for generations.

Bradder  Feb. 7, 2011 at 17:26

I just cant get on with Apple, every time I try to use it I just find myself saying "Why cant I do that?" For example, itunes, dear god, what did I do you in a past life to be so painful and resource hungry!? And then you realize you HAVE to use it to make your brand new phone work at all! Its not even my phone and im sick of it already!
Plus the over aggressive use of legal avenues in well what seems like the smallest matter just leaves a bitter taste at times.

cardamon  Feb. 12, 2011 at 13:47

I think Apple just makes it very very easy, their UI is incredible. The iPhone appeals to people who don't even think about hacking, don't even know what IOS is, and who just want it to work. And it does. And it's pretty.

iTunes sure gets my goat also!!! It seems like every time I load software updates on my mac there's another one. I wish I could revert to an early version when it didn't have all the bloatware added to it.

AppleFan  Feb. 14, 2011 at 13:32

Why is it, that only GEEKS judge apple products, the Iphone is amazing in everyway, its simple, I press an APP and it loads, I type in a contact it saves effortlessly, I look at photos, it flicks through and scrolls through brilliantly, yet the geeks moan about the OS, the Jailbreak, the linux the blah blah bloody blah... if it doesnt do alll your programming stuff, well, choose something that does that...

the volume of there sales should be enough to show how brilliant a handset it is, and if you dont like it, choose something else... you never hear people moaning about the new Sony, nokia or samsung phones, nobody even sang praise or horror when Microsoft showed off the new Tablet PC, But Ipad what a storm!!, why? because its Apple and what they do is very simple and brilliant, create a product for those that need it to do what they want it to do.

martinwallis  Feb. 14, 2011 at 17:58

Not sure what version of iPhoto you're using but I can import just my new photo's from my iPhone?


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