Apple gives itself a(nother) pat on the back

Apple gives itself a(nother) pat on the backIf you’ve ever followed an Apple keynote, you’ll know that the Californians like to drag things out for a while before getting down to the nitty gritty. Y’know, the thing everyone has travelled hundreds – if not thousands – of miles to see. In tonight's case, it was "the new iPad".

The dragging out process invariably involves Apple bigging itself up, boasting about this and that and backing it all up with admittedly impressive statistics. Ready for some of tonight’s highlights?

Before there was even any hint of a new device, Tim Cook took great delight in telling us:

  • 172 million “post-PC devices” (iPods, iPhones and iPads) were sold last year, accounting for 76% of Apple’s revenue
  • 62 million iOS devices were sold in Q4 2011 alone
  • 15.4 million iPads were sold in Q4 2011 – more units than any PC manufacturers managed to shift (HP wasn’t far behind on 15.1 million)
  • Apple now has 362 retail stores worldwide, and hosted 110 million visitors in Q4 2011
  • “Siri is your best friend, who gets things done just by asking.” Sorry Tim, but Siri is most certainly not my best friend
  • There are now 585,000 apps on the App Store
  • The 25 billionth app was recently downloaded in China
  • iCloud has 100 million users

Well done, Apple. You truly are the best thing ever.

Read more about: Apple iPad 2Apple iPad 3Apple iPhone 4SiOSApple iPadApple iPhone 4

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8 comments

dcx_badass  Mar. 7, 2012 at 22:13

iCloud only has that many users because it's part of IOS5, if it was seperate it wouldn't even be 10% of that.

JanSt / MOD  Mar. 8, 2012 at 07:25

iCloud only has that many users because it's part of IOS5, if it was seperate it wouldn't even be 10% of that.

Yes, and if you didn't HAVE to use iTunes to get stuff on and off of an iDevice, fewer people would use iTunes... Ahem, that is part of Apple's strategy., I don't understand your point? If Apple didn't make iPhones, noone would be buying iOS apps?

I didn't follow the keynote. Next I set my alarm to watch the new Colgate ad on TV? Pah... But what? Are Apple to say, here's the new stuff, good night? They did extremely well during a recession... Case closed. And one reason folks trust that company with money that is hard to come by is that cocky self-assuredness. That notion off a masterplan. Look what happened to Sony Ericsson and its "firm commitment" to 2, 3, 4 smartphone platforms...or Nokia who dithered, and pondered and delayed and then announced to delay some more...

I do not like Apple any more than the next corporation. But to belittle its success? Wow, that'll teach'em.

CTPAHHIK  Mar. 8, 2012 at 07:49

Job well done - they deserve a pat on the back.

JanSt / MOD  Mar. 8, 2012 at 07:55

PS: dcx, that wasn't aimed at you. More of a general rant against this
annual circus. A lot of folks who kiss Apple butt all year, who like nothing better than the app bubble cause it autowrites millions of blogposts... Once a year they get all rebellious and really show Apple by being - dare I say it - a tiny bit cheeky rotflmao lol yada yada...

Maybe I missed an aspect of your comment?

blizzard7  Mar. 8, 2012 at 14:44

Job well done - they deserve a pat on the back.

They do indeed (no sarcasm, they've pulled off something quite amazing in a time of austerity).

simonbrowne  Mar. 8, 2012 at 21:33

i've got 2 ipad 2's which i rarely see as the two teenage kids use them all the time (the first one was mine and i had a problem prising it off the kids, the same happened with the second). I will be getting one most probably the 64gig as the 32 i have is full. Just waiting for a deal to appear. but will defo buy within a couple weeks of coming out. I am so tempted to do a pre-order though.

blizzard7  Mar. 8, 2012 at 23:17

i've got 2 ipad 2's which i rarely see as the two teenage kids use them all the time (the first one was mine and i had a problem prising it off the kids, the same happened with the second). I will be getting one most probably the 64gig as the 32 i have is full. Just waiting for a deal to appear. but will defo buy within a couple weeks of coming out. I am so tempted to do a pre-order though.

Deal? iPad and "deal" do not belong in the same post.

JanSt / MOD  Mar. 9, 2012 at 08:26

Well, blizzy,
Some networks offer packages more suitable to the individual than others. One could arguably call those "deals".

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