As we’ve pointed out many times before, Apple keynotes invariably start with the CEO taking to the stage and essentially blowing Apple’s trumpet for a good 10 minutes or so. Y’know, just to set the tone.
Tonight was no different, as Tim Cook took great pleasure in detailing to attendees how Apple continues to go from strength to strength.
It’s not hard to understand why people dislike Apple so much. Everything invariably seems to fall right into place, and no amount of (supposedly) hot iPads, scratched iPhones 5s or terrible Maps apps can stop them.
Here are some of the stat-based highlights from tonight’s keynote:
- Five million iPhone 5s sold in the opening weekend, the most of any iPhone – or indeed of any phone - in an opening weekend
- Three million new iPods sold since launch (presumably including all shapes and sizes)
- 200 million iDevices on iOS 6, marking the “fastest upgrade rate of any software in history”
- 125 million documents in the cloud
- 300 billion iMessages sent (up to 28,000 per second)
- 160 million Game Center accounts
- 70 million photos shared in iOS 6’s Shared Photo Stream
- 35 billion apps downloaded from the App Store
- $6.5 billion paid out to App Store developers
- 1.5 million books now in iBookstore, with 400 million downloads
- Macs are #1 in the notebook and desktop categories
- 100 million iPads sold in just 2.5 years
- iPad accounts for 91% of tablet web traffic
Okay, hands up if you love Apple. Anyone? No? Just the Head Apple Fanboy, then.

