Asus pulls out of Windows RT tablet game

Asus pulls out of Windows RT tablet gameAsus has announced it will no longer make Windows RT tablets, pointing the finger at weak sales and negative “industry sentiment” towards the platform.

The Taiwanese company has been openly critical of Windows RT recently, and says from now on its Windows tablet range will only comprise Intel-based devices running the full-blown Windows 8.

Speaking after announcing his company's latest earnings figures, Asustek CEO Jerry Shen told the Wall Street Journal that the move was a logical one based on the current mood of the tech industry towards Windows RT.

“It's not only our opinion,” Shen said, “the industry sentiment is also that Windows RT has not been successful.”

Shen revealed that like Microsoft itself, Asus had been forced to writedown its Windows RT tablet inventory in the second quarter in a bid to get customers buying the things.

Compare that to the success of the Android-based Nexus 7, which Asus manufactures for Google, and it's easy to understand why the company might have lost its enthusiasm for RT.

Just last week Asus chairman Jonney Shih was quoted by AllThingsD as saying “the result [of RT devices] is not very promising”. Neither, it now seems if Asus' decision is a sign of things to comes, is Windows RT's future.

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