BBM for Android and iOS downloaded 10m times in just 24 hours

BBM for Android and iOS downloaded 10m times in just 24 hoursThe last couple of days have been all about Apple and Nokia, and their respective launches of the iPad Air and Lumia 1520, among others.

But this week has also seen BlackBerry finally unleashing its BBM messaging service for Android and iOS users, and apparently it's doing rather well too.

According to a BlackBerry press release, BBM has been downloaded more than 10 million times by Android and iOS users combined, which it says vaguely is “one of the best single-day openings for a mobile app to date).

Impressively, BBM is currently the top-ranking free iOS app in more than 75 countries including the UK – or it was at the time of yesterday's press release, anyway.

It's been well received too. On Google Play, nearly 80,000 out of 116,544 reviews at the time of writing gave BlackBerry's iconic platform a full 5-star rating (although the second biggest group was the 14,619 users who thought it worth only 1 star).

The cross-platform version of BBM was originally set to start rolling out around four weeks ago, but the emergence of a supposedly buggy leaked version of the Android app saw BlackBerry slam on the brakes at the last minute to look into the issue.

Even if it had emerged a month ago, BBM's arrival on Android and iOS was probably stretching the “end of summer” promise BlackBerry made earlier this year.

To be fair, it's had a good few distractions to deal with in recent months, and even if it is a little late in coming, it's refreshing to have some positive BlackBerry news to talk about for a change.

Via CrackBerry

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loofer  Oct. 23, 2013 at 23:26

so... how do they monetise this and make something of it? What's the business plan? are they hoping people switch over to the BB OS?

dcx_badass  Oct. 28, 2013 at 20:49

Surely this is whole thing is a joke made by a disgruntled employee. Of the very few people I know who still use BB, the only reason is for BBM (apparently they missed whatsapp et al). With this release of BBM for all they're already deciding their next none BB phone. Good work giving away one of your only remaining assets for free to your rivals...


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