BlackBerry's board of directors has set up a special committee to explore the company's options as BlackBerry 10 continues to make little impression on its mobile OS rivals.
With BB10's global market share mired on just 2.9%, the committee will consider everything from a partnership or joint venture to selling the company outright as it seeks the best course of action going forward.
BlackBerry announced the news in a press release this morning, and while it obviously didn't say so directly, it's surely the closest we've come to an open admission that the BlackBerry 10 revolution isn't going to plan.
The announcement comes just three days after rumours spoke of a “change of tone” among the BlackBerry board members, and hints that they were “coming round” to the possibility of selling the company off to a private buyer.
“Given the importance and strength of our technology, and the evolving industry and competitive landscape, we believe that now is the right time to explore strategic alternatives,” said committee chair Timothy Dattels on the decision.
However, BlackBerry insists the discussions are in no way a sign that a partnership or buyout is now certain to happen, and says that in all other senses it's business as usual over at Waterloo, Ontario.
Or, in Thorsten Heins-speak: “We continue to see compelling long-term opportunities for BlackBerry 10, we have exceptional technology that customers are embracing, we have a strong balance sheet and we are pleased with the progress that has been made in our transition. As the Special Committee focuses on exploring alternatives, we will be continuing with our strategy of reducing cost, driving efficiency and accelerating the deployment of BES 10, as well as driving adoption of BlackBerry 10 smartphones, launching the multi-platform BBM social messaging service, and pursuing mobile computing opportunities by leveraging the secure and reliable BlackBerry Global Data Network.”
There you have it.
Via The Verge