BlackBerry has started taking pre-orders for the old-school Classic smartphone ahead of the QWERTY-based device's release in mid-December.
Head over to the BlackBerry Shop and you'll be able to reserve your very own Classic, which BlackBerry is calling “the ultimate communications tool”, for the small matter of £349.
We were already expecting the mid-December on-sale date thanks to recent comments made by BlackBerry boss John Chen, but this is the first time we've been given any indication of the all-important price.
BB skeptics will point out you can get a whole lot of Android phone for the same cost, more than the Classic appears to offer on paper, anyway. But BlackBerry fans will claim it's not about competing like for like on headline specs.
Feel free to fall into whichever group you like, but here are those specs anyway: the display is a 3.5in 720 x 720 panel, which sits above a “Classic” QWERTY keyboard.
Then there's a 1.5GHz dual-core processor, 2GB of RAM, 16GB of storage plus a microSD card slot and 8MP/2MP cameras.
It all runs on the latest BlackBerry 10.3.1 OS, which opens up access to Amazon's Appstore to at least partly address the limited selection of apps on BlackBerry's own platform compared with the iOS, Android and even Windows Phone.