No, you're not imagining it: it was just last week that we were musing about the existence of a high-end HTC One (M8) Prime, set to launch later this year, and ran through just what it might feature.
But what the hell, let's do it again, since this time we've got some actual specs to talk about. Plus, let's soak in the additional nugget that the One Prime has been pencilled in to launch in September.
It's that last detail that's the most important one, as it gives us a timeframe to build on after our initial thoughts following the M8 Prime-flavoured tweet from @evleaks last week.
It sounds plausible too, as a September launch window is soon enough that its impressive spec list won't seem like yesterday's news by the time we get there, but far enough away to not give the just-launched “regular” HTC One's chips too much of an unwanted soaking when it arrives.
In terms of specifics, the latest bout of rumours say we're looking at a 5.5in QHD display, a 2.3GHz Snapdragon 805 CPU and 3GB of RAM - all details Lewis predicted down to the letter last week. Top work, that man.
The rear camera is said to be an 18MP unit, which so long as we're not talking a basic sensor offering nothing more than loads of pixels, should represent a decent step up on the current Ultrapixel offering.
We're also told to expect 16GB of internal storage, a 5MP front-facing camera and USB 3.0 compatibility. No great surprises there.
All this comes to us from GforGames, which has collated the info from a variety of sources in the Far East, including a couple of tweets from what seem to be different sources. Interestingly, they were actually posted on the same day as @evleaks' musings, but being from lesser-known sources took longer to get our attention.
But regardless of who you listen to, it does seem the HTC One (M8) Prime is very real, and likely to be officially announced before the end of Q3, though whether it'll be available instantly like its conventional One (M8) was on launch day remains to be seen.
All that remains is to drop in the obligatory that's-just-when-the-next-iPhone-is-likely-to-be-announced remark, and divert further debate over HTC's plans to the Comments section below.