BT has declared that it’ll kiss “Big Red” Vodafone goodbye, and embrace EE as its network of choice for MVNO shenanigans.
The move was first announced back in October last year, but was only made final yesterday, paving the way for BT to enter the consumer MVNO fray.
Amusingly, following yesterday’s announcement, Vodafone shares crept up, while BT’s fell by more than 1%.
Ultimately, BT will be in a position to offer mobile services to its landline, broadband and pay TV customers, becoming a “quad” player akin to Virgin Media.
For now, however, the focus will be on the migration of existing users – comprised of corporate customers and 88,000 staff members – from Vodafone to EE.
"We are excited about this partnership with EE as it will give us lots of options both in the business and consumer markets," BT said last year, when the news first emerged.
"BT already operates the UK's largest Wi-Fi network with more than 5m hotspots, and we are keen to build on that platform. Broadband speeds are improving all the time with fibre and 4G and we want our customers to enjoy the fastest speeds possible, whether they are in the home, office or out and about."
Older readers might recall BT used to own and operate the Cellnet network in the UK, which ultimately became a separate business known as – that’s right – O2.