Last Friday, I penned Dates for your Diary – May/June 2013, and promised that – after an undeniably slow start to the year – things were about to get crazy up in da proverbial hizouse.
Fast-forward six days and most followers of mobile be sitting like: ‘Say what?!’ We be sleeping on a bed of broken promises, yo. Note: I’ve no idea why I’ve started writing like an embarrassing white-boy hip-hop fan, but I’ll can the act after the break. Maybe.
A few positives have just popped into my head, but I reckon I’ll fire out the negatives first then we can end on a happy note. Ready?
Right, so, if you’ve been paying attention to mobile stuff this year, you’ll have noticed that not a great deal has been happening. Well, not in terms of notable new hardware, anyway (more on this below; it hasn’t been that bad, to be fair).
For starters, Mobile World Congress was largely a non-event. Yes, we churned out around 800 pieces of MWC 2013 news, but I’ll be damned if I can remember any of them. The problem is that most of the big names now prefer to launch their stuff at independent events.
I’m also blaming Apple. Thinking back, I don’t get why Team Cupertino chose to launch the fourth gen iPad alongside the iPad mini last October. The more I contemplate it, the less it makes sense.
The iPhone 5 launched in September, so we had three new iDevices in two months. Now Apple is taking a verbal bashing for keeping quiet this year. Why not launch the new iPad (i.e. the fourth gen one) in March(ish) as usual?
This week in particular, however, has been one unrivalled ball of molten hot disappointment. I’m looking at you, Nokia and Google.
Firstly, we had the Finns unveiling the next chapter in the Nokia Lumia story on Tuesday. You can’t tell me that date was a coincidence i.e. one day before Google I/O opened its doors.
So we’re naively thinking: ‘This is Nokia’s chance to pull something out of the bag, do something amazing, maybe even take the shine off Google I/O.’ Lord knows Windows Phone could use a wee boost.
That was Tuesday. But fear not, here comes Google I/O to save the day! Ahem.
Earlier in the year, we were told to expect Android 5.0 (Key Lime Pie), the Motorola-built Google X-Phone, and possibly even an LG-built Google Nexus 5 with frankly outrageous specs.
More recently, the fires of expectation were diminished significantly, but with the consolation prize of a 32GB LTE-friendly Google Nexus 4, and a revamped Google Nexus 7. Even that would’ve been ok. Alas, no new hardware at Google I/O. None at all. Not even a stupid smartwatch.
And that’s the end of my negative rantage. Now let’s think positive.
Nokia never promised to debut the EOS on Tuesday. It’s not like they talked it up then failed to deliver. We only have ourselves to blame. And it sounds like it probably is in the pipeline, so let’s be patient. It’s a virtue. Or something.
Likewise, Google suggested I/O would be developer-centric, and that’s exactly what we got. It wasn’t the most exciting keynote ever, but there were a few vaguely interesting titbits.
And heck, let’s not forget the current range of Android flagships. If Google’s OS floats your boat, you have the choice of the HTC One, the Sony Xperia Z and the Samsung Galaxy S4. Not too shabby.
We’ve also got Apple’s WWDC next month where we’ll find out more about Jony Ive’s iOS 7, and there's a wave of smaller Windows 8 tablets threatening to befriend your wallet and shake things up. 'Citing.
Now if you’ll excuse me, I’m off to see what the rumour mill’s touting today. His confidence will have been dented no doubt, but I'm sure he'll still have plenty to say. What's that? iPhone 6 at WWDC? I can't wait!