DigiTimes: Asus possibly losing Google Nexus 7 contract

DigiTimes: Asus possibly losing Google Nexus 7 contractAsus is a funny old manufacturer. It’s probably fair to say it hasn’t found a great deal of success with its range of zany hybrid products (tablets with keyboard docks, phones that fit inside tablets, tablets that are kinda phones), though the plain old Google Nexus 7 2012 and 2013 have been doing pretty well.

But again we’re hearing rumours that the Taiwanese manufacturer mightn’t be behind the inevitable Google Nexus 7 2014 edition, sending Asus into a tablet-testing frenzy.

Credit here goes to, er, good old hit-and-miss DigiTimes, which merely references “rumors”.

To be fair, they’re possibly touching on this rumour from July, with analyst Ming-Chi-Kuo suggesting that the Google Nexus 7 2014 might be built by South Korea’s LG, since it can provide thinner and lighter IPS panels.

The Digimen go on to explain that Asus is desperately trying to find something to fill the void, should Google look elsewhere (LG or otherwise). Inevitably Asus would struggle without Google’s Nexus-based backing.

That goes some way to explaining the flood of new products from Asus, with all sorts of PadFones and FonePads and MemoPads and Transformers and what not. Impossible to keep track of, though this leaked product slide is mostly spot on.

On the plus side, Asus is tipped to grab the Google Nexus 10 baton from Samsung, though Android tablets have traditionally found more success around the 7in mark.

Read more about: Google Nexus 7Google Nexus 7 (2013)AndroidGoogle Nexus 10

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3 comments

corgi74  Oct. 3, 2013 at 16:21

Shame. I've got the Nexus 7 2013 and it's a really nice bit of kit.

socialjeebus  Oct. 4, 2013 at 04:26

I was hoping Google learned from the Nexus 4 supply issues.

I like LG but LG Mobile are in complete chaos (one of my friends works there).

Surely it would be better to have LG supply Asus with the panels (in contrast LG Display is doing very well indeed).

phonecompanyguy  Oct. 4, 2013 at 09:48

Good. I wanted to love the Nexus 7 2013, but had touchscreen issues on two that I bought and returned both. Asus has been basically useless in helping their customers out that run into these issues.

Would love to see something from Motorola.

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