Dixons and Carphone Warehouse to merge into UK super-retailer

Dixons and Carphone Warehouse to merge into UK super-retailer

The relentless push towards all of the consumer electronics retail sector merging into a single company continues: Dixons and Carphone Warehouse have agreed to combine forces.

The deal will see the amalgamation of nearly 3,000 high street stores into a brand to be known as Dixons Carphone.

Negotiations between the two retail heavyweights have been ongoing in earnest since early in the year, though apparently the concept of joining up has been in discussion since long before that.

The merger will bring together the 950 Currys and PC World stores under Dixons' umbrella and the 2,000-plus Carphone outlets around the country, plus CPW's 46% stake in Virgin Mobile France. The result will be a single company of around 35,000 employees.

That said, there will be an inevitable amount of “streamlining” once the deal is completed – cutting down on costs is one of the key attractions of this kind of deal, after all – but the result will still be overwhelmingly the biggest electronics retailer remaining on the high street.

Apparently no cash is changing hands, though the deal is "worth" around £3.8bn and will reportedly save the companies £80m per year, and both sides will continue to exist as separate entities focusing on their traditional product lines. For now, at least.

Via Engadget

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5 comments

mrew42  May. 15, 2014 at 14:33

Brilliant.
Even less choice on the high street.
I had high hopes for CPWs Best Buy venture but looks like everything will end up part of Omnicorp.

CTPAHHIK  May. 15, 2014 at 18:03

Why not Dixons Warehouse? Sounds soooo much better :p

Maybe be now they'll manage to beat Amazon prices and customer service ...

IndianaBlues  May. 16, 2014 at 11:38

Why not Dixons Warehouse? Sounds soooo much better :p

Maybe be now they'll manage to beat Amazon prices and customer service ...


Dixphone Curry Worhouse sounds better :)

matt101101 / MOD  May. 16, 2014 at 11:55

People actually still buy things from Currys and CPW (besides the odd competitively priced products which pop up on HUKD)?

I only ever use either shop as a "try before you buy (elsewhere)" system.

spruceyb  May. 16, 2014 at 18:10

If your phone store isn't working, just sell it to your biggest partner, then just under a decade down the line hook-up with the competition that put you out of business.

Hopefully this deal will give DSG-CPW some leverage over phone suppliers and we see some more competetive prices.

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