In its latest bid to keep customers happy and (probably more importantly) loyal, EE have unveiled the EE Power Bar - a USB battery pack that can provide a much needed charge on the go - that will launch in the "coming weeks." The scheme will be available to all EE customers, including Pay-As-You-Go customers who have been active for at least 3 months, and will cost a mere 35p via text to get involved. Admittedly they will then have to go to their nearest store to pick it up, but that also highlights a handy incentive - you can trade in an empty Power Bar for a fully-charged for free.
And just for kicks, there's a torch on there as well. Which is nice.
Featuring a capacity of 2600mah, it will apparently be able to provide a full charge to most smartphones. With it being a USB portable battery, it can be recharged at home with an estimated 500 charges. Considering how portable they have a limited life span, and the fact it's not always possible to reach a plug to charge your phone in public (let along carry your charger with you) it's a great scheme for EE customers. Non-EE customers can also get involved in the scheme, but it will cost them £20 to do so.