EE selling more Eagle tablets than iPads

EE selling more Eagle tablets than iPadsHere’s a vaguely interesting little titbit to come out of the obligatory quarterly earnings word splurges.

EE says it’s selling quite a lot of its 4G-enabled Eagle tablet, more – in fact – than it’s selling Apple iPads.

Two ways to look at this. Firstly, it’s arguably an indicator that consumers are turning to more affordable tablets instead of paying a premium for the iPad, which is suffering from rapidly declining sales.

Conversely, one might argue that EE isn’t exactly the first place people are going to shop for an iPad, as it’s sold exclusively on a 4G-contract basis; there’s no option for Wi-Fi only.

For comparison, the Eagle sells at £29.99 upfront and £20PM (24 months) compared to £29.99 upfront for the 16GB iPad mini and £30PM (24months). That’s £509.99 total versus £749.99, and that’s the cheapest iPad. Just saying.

For the record, the spanking new Vodafone Smart Tab 4G sells for £125 on PAYG, emphatically stealing the “UK’s cheapest 4G tablet” crown from the £199 EE Eagle.

The EE Eagle is essentially a rebranded Huawei MediaPad M1, with specs including an 8in display (1280 x 800) and 5MP rear camera. Oddly, it looks a heck of a lot like HTC's One smartphone.

Read more about: AndroidEE

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JanSt / MOD  Oct. 23, 2014 at 17:42

Awesome news.... wonder if Tesco sell more grapes or more raisins? You know, the same, but different :p

I hate the fact that Vodafone (here too) sell a prepay Android tablet, but: they won't gimme a prepay sim/data sim for an iPad! Talk about balanced and fair, eh ;) In fact, no Irish network has prepay sims for iPads, and when you use a phone sim in an iPad it gets blocked within minutes; or: in Three's case, they just make all your credit disappear o_O!!!!!!!!!!!!!

tapi  Oct. 23, 2014 at 21:05

I often wondered about all those iPhone only tariffs (or, to be more accurate - everything but iPhone tariff, as I'm sure they wouldn't do the reverse and block your more expensive iPhone sim if you put it in another device :p )and the legality thereof. You have paid for a sim to supply a certain amount of data at a certain rate to whatever device you use. They can't go around deciding the device you use.

Or at the moment, yes they can:(

JanSt / MOD  Oct. 23, 2014 at 22:11

You do have a point - the flipside here in Ireland was that, for a good while, iPhone owners got better prepay deals (more and, at times, faster data... )


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