I've never understood the logic behind giving entry-level products names that imply pretty much the opposite of what the product itself actually delivers.
One recent example that springs to mind is the Motorola Motoluxe, a desperately poor device that was about as far from luxury as it's possible to get. The newly announced Samsung Galaxy Ace Style, I fear, could be another.
The latest addition to the Galaxy smartphone family has been officially unveiled by Samsung after a few pics of the device hit the web last week, and like Galaxy Ace models we've seen in the past, it's every bit as basic as its looks suggest.
The 4in display is just a plain TFT panel offering a resolution of 800 x 480, while the thing is powered by a dual-core 1.2GHz processor supported by 512MB of RAM.
Storage-wise you'll have to make do with just 4GB on the Ace Style itself, or pop in a microSD card for some more. 4G LTE support, as you'd imagine, is nowhere to be found, which should at least mean less potential strain on the 1500mAh battery.
In fact, probably the only clear positive we can identify at this stage is that the Ace Style will ship with Android 4.4 KitKat pre-installed.
But beyond that, we're left scratching our heads as to what exactly about the Samsung Galaxy Ace Style is either “ace” or “stylish”.
Maybe the price? We'll have to wait and see, since Samsung hasn't revealed it yet. What we do know is the Galaxy Ace Style will come in Cream White and Dark Grey, and should start its global rollout this very month.
Via Samsung Tomorrow