The tablet market is growing. No surprise there, I hear you say, but IDC has stuck some numbers on to that patently obvious fact to give us an idea of how fast it's growing and who's benefiting the most from it.
The top 4 tablet makers from IDC's Q1 stats come as no surprise: Apple, Samsung, Asus and Amazon, but look who's at number 5... that's right, it's Microsoft.
Overall, tablet shipments in Q1 hit 49.2m units, up 142.4% (nearly two and a half times as much, in other words) over Q1 2012's figures of 20.3m.
The iPad mini's introduction no doubt accounts for much of Apple's increase from 11.8m units a year ago to 19.5m in Q1 of this year, and similarly the Google Nexus 10 has no doubt helped Samsung jump from 2.3m to 8.8m.
In terms of percentage, though, Apple's share has dropped from 58.1% to 39.6%, but Apple fans can rest easy – the overall numbers are far more indicative of a healthy, competitive market that a year ago, and besides that 39.6% is still more than double what anyone else got.
The Nexus 7 and Kindle Fire HD account for Asus' and Amazon's presence in 3rd and 4th. And so on to Microsoft, which IDC says shipped 900,000 Surface Pro and Surface RT tablets over the quarter.
That's good enough for fifth spot overall with 1.8%, but we can't imagine it's by very much given the “Others” category amounts to a full 31.5% of the total, or 15.5m units.
It's also worth noting that all these figures are for units shipped, and that's always likely to favour the minority players more than the best sellers since retailers and online vendors have to have stock on hand of the most unpopular of devices to cater for possible orders, even if the chances of them actually selling are far lower than the iPads of this world.
Still, Microsoft will no doubt take some heart from the figures, and will look forward to a steady increase when Q2's numbers come out after finally making the Surface Pro available globally last month.