Good news for Nokia: Windows Phone is finally outselling Symbian

Good news for Nokia: Windows Phone is finally outselling SymbianFinally some positive sales figures from Nokia: boss Stephen Elop says the quarter ending in December 2012 saw the company sell a total of 4.4 million Lumia Windows Phones.

Not only is the figure better than market expectations – a rare occurence in recent times – but it also marks the first time that Lumia sales have outstripped sales of devices running Symbian – the OS Elop so famously described as a “burning platform” in early 2011.

Of course, with Nokia no longer developing Symbian it was always going to fade sooner or later, but the unexpectedly strong Lumia numbers are a welcome surprise for the firm. It means Nokia's mobile phone business achieved “underlying profitability” over the quarter, news that saw its stock on Wall Street opening at $4.45, nearly 20% up overnight.

Nokia's full quarterly figures are only due out on January 24, but with Elop's own future effectively resting on the Lumia division's success, it's no surprise to see him quoted as saying he was “very pleased with the Lumia response”.

The figure of 4.4m Windows Phones sold was achieved despite supply chain shortages to the flagship Lumia 920 in particular (a point Elop raised himself in delivering the news). The Symbian division contributed a further 2.2m unit sales, with operating margins at this point estimated as being between zero and 2%, a big improvement on the expected -6%.

However, it still doesn't mean Nokia is out of the woods. The traditionally weak Q1 figures will provide a better indication of whether Nokia's sales momentum has continued, and if it has had to slash prices (and therefore margins) to achieve sales, as was the case in Q1 2012.

Read more about: SymbianWindows Phone

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16 comments

mightyforest  Jan. 10, 2013 at 19:37

at least its heading in the right direction.Still launching in some countries (India today) Guess its time now to unleash the next lumia so i can upgrade :)

Pondlife  Jan. 10, 2013 at 19:43

So just less than the numbers of Note 2 sold then..
How many were wp8 and how many were firesale wp7 phones I wonder.

Far cry from their disappointing 2009 anyway.

Nokia remains the smartphone market leader with sales of 67.8 million in 2009, followed by Research in Motion with 34.5 million and Apple with 25.1 million.
A further breakdown of the figures reveal that Nokia shipped 20.8 million smartphones worldwide in Q4 2009, up 38 per cent from 15.1 million units a year earlier, making it Nokia's strongest smartphone quarter since the first half of 2008.
However, Nokia's overall market share fell one point to 39 per cent based on 2008, as rival manufacturers continued to gain ground. RIM's share was up from 15.5 to 19.8 per cent while Apple rose from 9.1 to 14.4 per cent.


or 2010
http://www.allaboutsymbian.com/images/news/nokia-smartphone-sales-Q4-2010.png

Pondlife  Jan. 10, 2013 at 19:46

Bet they wish it was as many as it looks like in the web address for the article...

Jim988  Jan. 10, 2013 at 20:37

It says Lumia right, not lumia 920 specifically. Meaning the whole Lumia family has sold 4.4 million. That's still pretty poor considering the Note 2 alone has sold over 5 million.

mightyforest  Jan. 10, 2013 at 20:37

haha nokia hater. Give them credit, 4.4 million sales in the last quarter mainly on win8 which was a brand new OS. and they didnt launch it till end OCT so not even a full quarter. To compare to the note that is on an already popular OS is like comparing apples to oranges. Give them chance its a good start with maybe better things to come

mightyforest  Jan. 10, 2013 at 21:04

also note 2 is available on 260 carriers worldwide, the likes of windows 8 and the nokia 920 are on very little due to exclusives so you probably talking max 60 carriers worldwide as they are still pushing into countries. So sales per carrier outstrip the note. Again people are quick to hate something that only kicked off November. Can anyone remember the first quarter sales of the iphone1?? ill let you go "Bing" it ;)

Pondlife  Jan. 10, 2013 at 21:47

Seeing as the original iphone was something rather more new and was broadly rubbish even more carrier tied down and only 2g I think you are foolish for trying to compare the two.
Sales per carrier is the lamest thing I have ever seem claimed in an attempt to make their sales look less laughable. They chose to do it that way as well.

Roughly 20% of the sales they had with rubbish symbian smartphones in 2009...
And it'll be a long wait for me to use bing..

Not quick to hate, just quick to realise they are going nowhere fast. I don't hate Nokia any more than Jessops just think they are going down the toilet.

When one expensive niche phone can outsell the entirety of Nokia's wp output* I don't think they are really on the up.
*including the wp7 ones they are almost giving away

JanSt / MOD  Jan. 10, 2013 at 22:25

More importantly: they still lose money. Most of those 4 million were discounted Lumia 800. And the only "recent" Symbian device was the niche 808... They can talk it up until the reindeer come home. It's a fail. It may change once they really sell the 820 and 920 - (currently on preorder at €800 !!!!).Only thing that works in their favour is that Android's like a renitent forever-teen and iOS is getting boring... Enough? Don't think so. If RIM get the mix of hardware, software and services right, WP is fecked back into 4th place which might as well be fifth.
Did anyone notice btw how the availability of the Ativ S completely failed to cause the slightest stir?

Pondlife  Jan. 10, 2013 at 22:50

How do you know that most of them were Lumia 800s Jan? Yep they've pushed the symbians down and down eventually had to make it beatable.

Didn't really notice it become available which fits. What price did that launch at then?

JanSt / MOD  Jan. 10, 2013 at 23:23

Expansive want €450 or thereabouts for the Ative S. loads cheaper than the 920 or even the 820 or HTC 8X. Still little attention/interest.

Re. the Lumias - forgot the links, but it seems to be the 'consensus' - especially if you consider the sparse availability of the 920 in Q4...

satchef1  Jan. 10, 2013 at 23:23

Just made myself a few thousand $. Knew buying Nokia shares at $1.73 was a good move :D

JanSt / MOD  Jan. 10, 2013 at 23:26

Oops, sorry: Ativ S is €550 at expansys.ie - still...

JanSt / MOD  Jan. 10, 2013 at 23:26

Satchef... ??? Really?

Pondlife  Jan. 10, 2013 at 23:35

Odd as ativ seems best all rounder of the top end phones.

JanSt / MOD  Jan. 11, 2013 at 07:11

Pondlife, re sales: check out this sneaky bit of PR => http://touch.latimes.com/#section/-1/article/p2p-73972149/ Notice the huge AT&T photo of the 920 while the article just mentions the general "Lumia line"?! Elop himself admitted the 920 "shortage" - so it's fair to infer they didn't have 4 million or thereabouts... No, I call bull!

Stelph  Jan. 11, 2013 at 09:12

Thats quite good news considering theres only the very expensive 920 and a range of WP7 phones out there. The Nokia 620 is imminent and as it is be aimed at the sub £200 region that the HTC 8s has been doing so well at I think itll be very popular so may be sales go up again

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