In a nutshell, Google Chromecast plugs into your TV’s HDMI port, and allows you to throw all sorts of viewing content at it.
While in years gone by the TV served as the primary (read: only) display for content, it’s increasingly taking a backseat in this age of smartphones and tablets and laptops and what have you.
Google Chromecast looks to redress the balance, with your portable device simply launching content and subsequently acting as a remote.
How does Google Chromecast work? It connects to your home network via Wi-Fi, and rather than content flying from your portable device to the HDMI dongle, Google Chromecast pulls it directly from the cloud.
Compatible apps include Netflix, YouTube, Google Play Movies & TV, and Google Play Music, and support for Pandora will reportedly follow soon. Expect to see a spanking new “Cast” button on Chromecast-friendly apps.
The Google Chromecast dongle goes on sale in the US this week for the seemingly reasonable price of $35, including a power adapter and three months of free Netflix action.
As for a UK release, there’s no sign of Google Chromecast on our Google Play for now. Bothered?