Google co-founder: Project Glass is awesome, smartphones are ‘emasculating’

Google co-founder: Project Glass is awesome, smartphones are ‘emasculating’Google’s Project Glass may or may not be The Next Big Thing, but Google co-founder Sergey Brin reckons the futuristic glasses will be way more social than our beloved smartphones.

While dealing with tasks on your smartphone invariably necessitates neglecting those around you to some extent, Project Glass will project stuff right into your eyeball while you’re chatting to people. Perfect, see? Ahem.

I can see the appeal of augmented reality elements like directions and landmarks, but I’m not convinced that Project Glass is the way I’d choose to deal with emails. I don’t much fancy composing replies out loud, for examples. "Dear Jan, I write to you today..."

However, don’t listen to me; I’m old and stuck in my ways. Listen instead to Sergey Brin; he’s rich, so he probably knows what he’s talking about.

At some sort of conference, Serge crooned: "In addition to potentially socially isolating yourself when you are out and about using your phone, I feel it is kind of emasculating.

"That is why we put the [Google Glass] display up high, out of the line of sight. If I wore a ball cap, the display would be on the brim and not where you are looking, and sound goes through bones in the cranium, which is a little freaky at first, but you get used to it."

Are you sold? Developer pre-orders were going for $1,500, but Project Glass price is expected to drop a fair bit prior to retail.

The glasses are tipped to hit shelves before the end of the year, however related rumours of Apple-style Google Stores were kiboshed at Mobile World Congress last week.

via: Expert Reviews

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JanSt / MOD  Mar. 3, 2013 at 15:23

I watched his TED appearance... I cringed. What a complete and utter nerdlinger.

JanSt / MOD  Mar. 3, 2013 at 15:26

an1  Mar. 3, 2013 at 17:07

The obvious application of this technology is to be able to have details on people you look at. Kind of like the advert for Halifax with a smartphone showing house prices via a camera overlay. So you could have people's names, and maybe even use it as a dating opportunity. A t-shirt with the slogan "I am single" might be somewhat indiscreet, but stick this hidden on a device like this and I'm sure it would take off.

JanSt / MOD  Mar. 3, 2013 at 18:04

I am very very afraid you could be right.

an1  Mar. 3, 2013 at 19:19

Pondlife  Mar. 3, 2013 at 19:29

The sky is falling in.

I think wearing those looks a lot more emasculating tbh

JanSt / MOD  Mar. 3, 2013 at 21:35

The sky is falling in.

I think wearing those looks a lot more emasculating tbh

Yes, indeed... But have you seen recent pics of Sergey? Buff! Arnold-esque buff.
Anyhoo... with phones, you can tell if the person you're talking with is ignoring you, looking at an email or his/her FB etc... those glasses are creepy.


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