Google owns 3 of UK’s 5 favourite apps

Google owns 3 of UK’s 5 favourite appsThe GSMA and comScore have released their first monthly report detailing how UK mobile owners use web-connected apps, and it leads with the telling headline: “Google Owns 3 Out of 5 Top Ranked Apps”.

In April, 8.8 million (40%) of the 21.8 million mobile internet users in the UK accessed a web-connected app. Perhaps unsurprisingly, Google Maps was the most popular, with 6.4 million unique users.

Google managed to take fourth and fifth place too, with Google Mobile and stupidly-popular video streaming site YouTube. Here are the figures (unique visitors) for the top 5, y’all:

  • Google Maps – 6.4 million
  • Yahoo! Weather – 3.5 million
  • Facebook – 3.4 million
  • Google Mobile – 2.5 million
  • YouTube – 2.4 million

More people use the Yahoo! Weather app than Facebook? Wow. I guess some Facebookers maybe prefer the mobile website to the app.

Further down the table, in a figure that says a lot about the state of our nation, 452,396 users took Talking Tom Cat online. That’s not far behind BBC News on 495,394.

Interestingly, a significant majority of traffic (65% to be exact) was attributed to iOS users. Android accounted for less than half of that, with 31%.

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3 comments

blizzard7  Jun. 25, 2011 at 20:47

Most of the time, I'd prefer to visit the site rather than use an app. No matter what, an app is always a cut-down version of a site and I get more enjoyment out of the site itself even if it uses up a little more of my time.

martinwallis  Jun. 25, 2011 at 23:59

Not to mention this doesn't include offline apps that don't talk to the Internet in any way.

moonmonkey  Jun. 26, 2011 at 10:47

i guess they would need jedi skills to monitor the use of offline apps...

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