Google raking it in through Android ads

Google raking it in through Android adsGot an Android phone? Then you’re reeeaaally not alone, brother, as Google’s chief exec Larry Page has just announced that there are some 190 million Android devices in use.

And better still for Google, that figure means it’s on course to rake in a whopping $2.5 billion annually through mobile advertising.

"The growth of Android is mind-boggling,” says Larry. “Over 190m devices have now been activated globally.” Er, doesn’t “mind-boggling” suggest it doesn’t make sense, as if Android phones are crap? I would’ve gone with “mind-blowing”, but what the hell do I know?

Larry continues: "We're also seeing a huge positive revenue impact from mobile, we've just grown 2.5 times in the last 12 months, to a run rate of over $2.5bn. Generally, I found that high-usage products will make a lot of money over time for well-managed technology companies, and that's why it's so important to run these businesses for the long term."

He added: “I'm super-excited about the soon-to-be released new version of Android called Ice Cream Sandwich, that's right, Ice Cream Sandwich. You won't believe what we manage to get done in this release."

Ice Cream Sandwich will address the issue of Android fragmentation by uniting smartphones and tablets. Other than that, there’s not a great deal we know about the update.

It’s expected to make its debut on the Samsung-developed Google Nexus Prime. The joint Samsung/Google event which was recently cancelled has now been rescheduled for October 19 in Hong Kong.

via: The Guardian

Read more about: Samsung Galaxy NexusAndroid

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