If you thought HTC was lazy when it simply called its latest flagship the One M8 (sorry, I refuse to use the brackets around “M8”), how about this guy: “the new” HTC J Butterfly. Next year: the newer. Year after that: the newest.
Yeah, I realise Apple did that already with “the new iPad”, so let’s quit whining and talk about this “new” HTC J Butterfly. Essentially it’s a waterproof HTC One M8 in a plastic shell.
The new HTC J Butterfly is revealed in press release format only for now, courtesy of KDDI and Okinawa Cellular. As you’ve probably inferred, it is – like various J Butterflies before it – exclusive to Japan.
More info will be provided at HTC Conference Tokyo 2014 (I don’t mind popping along, boss) on August 19, but in the meantime, we’re seeing a phone in red, blue or white plastic – that’s in contrast to the aluminium found on the western HTC One M8.
IPX7 certification sets the new HTC J Butterfly apart, too, and while the rear camera is still of the “Duo” variety, it’s a slightly more orthodox 13MP+2MP setup in lieu of UltraPixels. Again, you’re getting depth effects and post-shot focus alteration.
Other specs on the new HTC J Butterfly make for largely familiar reading, including a 5in 1080p display, 5MP front camera, 2GB of RAM and KitKat Android 4.4, while bundled JBL earphones round off the package nicely.
More info in a few weeks, assuming there’s anything of interest to report. History suggests we might see a new HTC J Butterfly variant in the US (remember the Droid DNA?), but probably nothing o’er here.