HTC M7: coming to market as HTC One?

HTC M7: coming to market as HTC One?One thing that never fails to get us moaning is bloomin’ smartphone names. If nerds who read and write about mobile phones on a daily basis struggle to keep up, what chance does Joe Consumer have?

With that in mind, imagine our reaction upon hearing that the imminent HTC M7 might be renamed simply HTC One when it hits shelves. For f…

Firstly, we’ll be disappointed if HTC decides to stick with the One thing, given the relatively lacklustre response to the HTC One X, HTC One S, HTC One V, HTC One SV...

It’s time for a fresh start, you maniacs. You have a chance to call it something awesome, anything you like; something that really stands out. For example, I like HTC Ultimate X. Okay, that’s rubbish, but you know what I mean.

Also, calling it the HTC One implies – to me, at least – that it’s almost a step back from the HTC One X. HTC One = fine, HTC One X = even finer.

I’m sensing a full-scale feature-based rant coming on again, so I’ll quit moaning for now.

The HTC One (or M7 or whatever the heck it’s called) is set to launch with dual events in New York and London on February 19.

via: twitter

Read more about: HTC One SHTC One VHTC One XAndroid

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22 comments

Pondlife  Feb. 9, 2013 at 18:44

One would be rubbish name, M7 would be pretty meaningless too though

matt101101 / MOD  Feb. 9, 2013 at 18:56

HTC should have never given up the Desire name (after all, it's their best received Android device). The Sensation should have been the Desire 2, the One X the Desire 3 and the upcoming M7 the Desire 4.

It's worked for Samsung and it's worked for Apple. It allows consumers to learn to associate a name with the best device from that company, even people who know basically nothing about technology seem to recognise the fact that the S3 and iPhone 5 are Samsung and Apple's respective flagship models.

Pondlife  Feb. 9, 2013 at 19:09

But far too late now they've driven so many stakes into the heart of the word desire now...

matt101101 / MOD  Feb. 9, 2013 at 19:16

But far too late now they've driven so many stakes into the heart of the word desire now...

Hence "should never have", in the first line of my comment. This M7/HTC One isn't going to sell, the Galaxy S4 and Note 3 will be much better device which sell many times more units. Hell, I wonder if the niche N2 outsold the mainstream One X? Hmm, I wonder if I can find numbers on that...?

Jim988  Feb. 9, 2013 at 21:03

Someone let me know when HTC make a phone that A) Doesn't have a crippled battery B) not full of bloatware sense crap C) Developer friendly D) isn't completely **** poor compared to the competition

matt101101 / MOD  Feb. 9, 2013 at 21:18

Someone let me know when HTC make a phone that A) Doesn't have a crippled battery B) not full of bloatware sense crap C) Developer friendly D) isn't completely **** poor compared to the competition
Buy a high-end Samsung device, it'd meet all four of your criteria, along with having a replaceable battery and expandable memory :p.

judgey  Feb. 9, 2013 at 22:01

the Desire was my first android phone and was the best i had. Would love it if they just did that again but all updated with new hardware/software maybe they would of even taken on samsung if they stuck to it.

Now i would never touch one again no sd card and battery. Saying that im getting the new sony but thats just because its hard to damage and will be my last phone for a few years.

Pondlife  Feb. 9, 2013 at 22:22

At least htc update the os faster than sony..

judgey  Feb. 9, 2013 at 22:40

New flagship phone maybe they will maybe not, dont matter to me as i will be using a custom rom anyhow

loofer  Feb. 9, 2013 at 23:16

most worrying is the alleged prices. Some sites are quoting 650 euros or £550 proper money.

Pondlife  Feb. 10, 2013 at 00:14

yeah their speculation is a killing blow.... oO

judgey  Feb. 10, 2013 at 00:21

Message deleted by judgey

Jim988  Feb. 10, 2013 at 00:47

Someone let me know when HTC make a phone that A) Doesn't have a crippled battery B) not full of bloatware sense crap C) Developer friendly D) isn't completely **** poor compared to the competition
Buy a high-end Samsung device, it'd meet all four of your criteria, along with having a replaceable battery and expandable memory :p.


I have got a Galaxy Note II and am very happy with it, but it only meets 3/4 criteria. The development on it is pretty crap because Samsung do not do a lot for the developer community - leaving them struggling without proper documentation and sources. So for example, id rather stick CM on my device, but can't because it sucks on Samsung Exynos devices.

matt101101 / MOD  Feb. 10, 2013 at 12:49

Someone let me know when HTC make a phone that A) Doesn't have a crippled battery B) not full of bloatware sense crap C) Developer friendly D) isn't completely **** poor compared to the competition
Buy a high-end Samsung device, it'd meet all four of your criteria, along with having a replaceable battery and expandable memory :p.


I have got a Galaxy Note II and am very happy with it, but it only meets 3/4 criteria. The development on it is pretty crap because Samsung do not do a lot for the developer community - leaving them struggling without proper documentation and sources. So for example, id rather stick CM on my device, but can't because it sucks on Samsung Exynos devices.

CM on the Note/Note 2 = doing it wrong.

Mayur  Feb. 11, 2013 at 11:24

HTC should have never given up the Desire name (after all, it's their best received Android device). The Sensation should have been the Desire 2, the One X the Desire 3 and the upcoming M7 the Desire 4.

It's worked for Samsung and it's worked for Apple. It allows consumers to learn to associate a name with the best device from that company, even people who know basically nothing about technology seem to recognise the fact that the S3 and iPhone 5 are Samsung and Apple's respective flagship models.


I absolutely agree with you. This is where Samsung proved their smartness by fielding their devices against Apple as like-for-lilke. And just like HTC, same is the case with Sony. Look at their names Sony Xperia J, S, T, U etc. People don't have any clue what Sony's each handset is capable of.

loofer  Feb. 14, 2013 at 20:55

Just watching the Spurs vs Lyon game and the advertisement boards (not sure what they're called) behind the goals have 'HTC One' on them. No X/X+, or V, or S, or SV, or C etc... Just HTC One
There probably is a bit of a buzz about this upcoming phone but I would limit that to those who really follow tech or mobile releases in general. Don't think Joe public would really know about this so I don't think they're going to get the message: new upcoming phone.
Unlock Apple's (and Samsung's flagship) phone. Most people know what the current latest device is so if it said iPhone 5s/6 then that would get people interested.

Money not well spent me thinks.

Pondlife  Feb. 14, 2013 at 23:31

Spending any money at Spurs v Lyon would be wasting it..

judgey  Feb. 14, 2013 at 23:32

Spurs best team ever and they won

Pondlife  Feb. 14, 2013 at 23:41

A brief look through the records would show that the first part is clearly wrong, not even the best ever in london.

judgey  Feb. 14, 2013 at 23:45

Best ever, your such a happy person but i still love u mwah :-)

Arjun5  Jul. 29, 2013 at 14:49

I just got my new HTC M7 and I want to move from Rogers to Fido. can someone tell me if is ok to buy the code from safeunlockcode.com?

judgey  Jul. 29, 2013 at 19:08

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