We were generally quite impressed with the HTC One when it launched a couple of weeks ago, though we’ll reserve final judgement till we get our hands on the little beauty.
In the meantime, the Taiwawnese manufacturer has revealed how it came up with HTC BlinkFeed – a spanking new homescreen thingy that's proving quite controversial with smartphone aficionados. Well, y'know, as controversial as homescreens might prove.
In a blog post titled Redefining HTC Sense, a guy called Drew explains that HTC became “students of human behaviour” when developing the latest version of Sense.
They discovered that most people “don’t differentiate” between apps and widgets, that widgets are barely used (less than 10% use non-clock/weather/music widgets), and that roughly 80% of users don’t customise their homescreens outwith the first month.
As such, we’re left with HTC BlinkFeed, which gathers social networking and other “relevant content” – every time you turn on your phone.
Our first question was: can HTC BlinkFeed be disabled? The answer: yes. Thank Moses.
Drew still thinks it’s great though. He purrs: “The goal of creating a user experience that supports how most of you consume information, led us to BlinkFeed.
“Now, every time you power on your new HTC One you’ll see fresh content – whether it is from your friends, your social feeds, or our premier content partners – that is uniquely relevant to you.”