We do enjoy a spot of IDC action here at Mobot, even if the figures aren’t an exact science. The results are in for Q3 smartphones, and they make for suitably interesting reading.
The headline story here is that Android shipments in Q3 supposedly reached 136 million units, accounting for a whopping 75% of the 181.1 million total. Good lord.
The 91.5% year-on-year growth for Android is nearly double the growth for all mobile operating systems, which weighed in at 46.4%.
Android’s market share has risen from 23.3% in 2010, to 49.2% in 2011, to 68.2% in 2012 (year to date).
iOS is still cruising along in distant second, rising from 13.8% share of smartphone shipments in 3Q11 to 14.9% in 3Q12, with 26.9 million iPhones shipped.
While Windows Phone achieved an estimated 140% growth, from 1.5 million units in 3Q11 to 3.6 million in 3Q12, it still accounts for a measly 2% of all smartphone shipments.
To give those figures some loose context, in a group of 50 smartphone users, you might find one with a Windows Phone device, while Android will likely account for around 30. And Windows Phone users moan about the lack of attention.
Symbian, meanwhile, posted the biggest year-on-year decline, dropping from 14.6% in 3Q11 to 2.3% in 3Q12. No surprises there.
"The share decline of smartphone operating systems not named iOS since Android's introduction isn't a coincidence," said Kevin Restivo, senior research analyst at IDC.
"The smartphone operating system isn't an isolated product, it's a crucial part of a larger technology ecosystem. Google has a thriving, multi-faceted product portfolio. Many of its competitors, with weaker tie-ins to the mobile OS, do not. This factor and others have led to loss of share for competitors with few exceptions."