IDC: tablet sales increasing at insane rate

IDC: tablet sales increasing at insane rateWell, I’ve finally caved and forked out for a tablet, despite declaring them utterly pointless for much of 2011. Hey, I need the new iPad for work purposes, alright?

And I’m far from the only person to embrace tablety goodness, as new figures from the International Data Corporation (IDC) Worldwide Quarterly Media Tablet and eReader Tracker show that tablet sales are rising at an incredible rate.

The IDC reveals that 28.2 million tablets were sold in Q4 2011, up a whopping 155% from Q4 2010. Tablet for Christmas, Aunt Helga?

Apple punted more iPads in Q4 than in Q3 (15.4 and 11.1 million respectively), but despite that rise, its overall share of the tablet market dropped from 61.5% to 54.7%.

Amazon roared into the tablet arena with the Kindle Fire, instantly grabbing second place and 16.8% market share. Meanwhile, third place Samsung rose from 5.5% to 5.8% in Q4 2011.

Android’s share increased from 32.3% in Q3 2011 to 44.6% in Q4, and the IDC expects that trend to continue. Er, maybe not at quite the same rate.

Finally, the IDC has revised its 2012 tablet forecast, and now predicts that 106.1 million units – up from an earlier estimate of 87.7 million – will be sold this year.

via: IDC

Read more about: Amazon Kindle FireApple iPad 2AndroidiOS

Add a comment

Pondlife  Mar. 15, 2012 at 12:23

Be more interested in uk figures tbh, beginning to look as if Amazon isn't going to bother us with the Fire.

barrybarryk  Mar. 15, 2012 at 14:25

For work purposes? Really?

JanSt / MOD  Mar. 15, 2012 at 16:26

Yeah, Lewis, what "work purposes"?

lcurdie / MOD  Mar. 15, 2012 at 16:29

Reviewing iOS games. My second gen iPod touch no longer cuts the mustard. Am I excused? :p

barrybarryk  Mar. 15, 2012 at 16:31

lol Yeah I reckon the tax man will buy that


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