Sony latest generation of Xperia smartphones has landed, with boss Kaz Hirai unveiling the Xperia T, Xperia V and Xperia J in quickfire succession at IFA 2012 in Berlin.
None of the new faces are entirely unexpected, but Sony nonetheless has full faith in their ability to “inspire and fulfill” consumers. Well, those that actually buy them, anyway.
We've said before we're no fans of Sony's Xperia naming strategy, and in hearing Hirai run through the trio of new handsets, it's not hard to understand why. Together with the existing lineup we now have Xperia models named the J, P, S, T, U and V. More than a little confusing, isn't it.
Anyway, starting at the top there's the Xperia T (formerly known as the Mint), which promises “the ultimate HD experience”. That's thanks to the 4.6in 720p Reality Display powered by Sony's Mobile Bravia Engine tech, and the 13MP camera that's also capable of recording video at 1080p.
A dual-core 1.5GHz processor leads the charge on the inside, while you also get 1GB of RAM and a (sealed) 1,850mAh battery. For a top-of-the-range device you have to question whether specs like that really cut the mustard these days.
Time will tell, and in the meantime we can look at the Xperia V, which features much the same spec but in a smaller 4.3in-screened packaged that also carries IP55 and IP57 water-proofing certification.
The new baby in the family is the Xperia J, with its 4in screen, 5-megapixel camera and 1GHz single-core processor. It already starred in a pre-release review that emerged a week ago, which gave away its low-end billing.
All three (needless to say) are Android 4.0 Ice Cream Sandwich devices, which we'll assume will be updated to Android 4.1 Jelly Bean in due course. Nothing yet on launch dates.