Now we have IHS explaining why, despite its shortcomings, the iPad mini is miles better than 7in tablets like the Amazon Kindle Fire HD and Google Nexus 7.
The IHS iPad mini breakdown is reported over on DigiTimes, the guys who relay all the “upstream supply chain” stuff from out east.
Amusingly, for every potentially negative aspect of the iPad mini, IHS manages to dress it up all nice like.
For example, while the 4:3 iPad mini isn’t as attractive for watching video content as 16:10 competitors, it’s actually better suited for viewing web pages, books and magazines, and less scrolling is required. So there.
IHS also focuses on the “35% bigger display” thingy, emphasised by Apple during the iPad mini keynote. While Apple didn’t mention any rivals by name, it clearly had the Google Nexus 7 and Amazon Kindle Fire HD in mind.
And while the iPad mini is essentially a smaller iPad 2, complete with disappointing non-Retina resolution, well, the iPad mini benefits from the “multitude of apps developed for the iPad 2”. Awesomeness.
Oh, and not forgetting the iPad mini’s super-slim body. Man, there is literally nothing bad about the iPad mini. It rules! Right?