I was saying earlier that the iPhone 5 has proved typically divisive for Apple, but here’s one story we can all collectively sigh at.
The iPhone 5 goes on sale next Friday, September 21, and a handful of dudes are already queuing outside the Regent Street Apple store. But wait; hold that sigh for now; there’s a tad more to the story.
The queue began forming at 6pm this past Thursday, but the chaps at the front aren’t Apple fanboys. Far from it.
At the very front of the queue, we have Richard Wheatcroft, who has never owned an Apple device. What the…? Wheatcroft tells Pocket-lint: "It's a time thing. It's time for a change."
Joining him is friend and colleague, George Horne. Together, they’re documenting their experience for an online video, and ultimately hoping to grab a slice of publicity for their Hope Boutique Bakery project.
The charitable start-up is intended to yield a pop-up bakery that provides a safe working environment for troubled ladies – former women of the night, abuse victims, and so on. Nice one, boys.
Behind the Hope Boutique Bakery guys, however, are two chaps who have no such excuse, namely Vik Rathor and queue fanatic Zohaib Ali.
And let rip in the comments…