iPhone accounts for almost half of all UK web surfing

iPhone accounts for almost half of all UK web surfingIn news that's almost certain to please Apple, almost half of all 3G surfing in this country is done via an iPhone.

That's according to Ericsson, which found that a whopping 45% of all browsing came from the Jesus phone - a full 50% more than the vast multitude of Android devices manage put together.

Ericsson says the average iPhone user consumes around 350MB of data every month. That's just on their phones, and doesn't take into account tethering which would make that figure a lot higher.

The figures are based on Apple having only a 20% share of the market in the UK (yep, 20% - even though everywhere you look, somebody seems to be clutching an iDevice) and also don't take into account the iPad, a device that's about as web-friendly as it's possible to get.

Of course, the iPad 3 also comes with built in 4G capabilities (or LTE, if you want to be technical) but that's about as useful as a chocolate teapot over here. Because whilst the US of A is benefitting from ultra fast data speeds, there's still a long way to go before they're seen here with networks well known for their squabbles over the technology.

Interestingly, T3 points out that we could see them all fall into line and sort their differences out if Cupertino makes an announcement that it's shoehorning LTE into the iPhone 5. We won't know anything about that until October when the next iDevice is scheduled to be unveiled.

Until then, keep browsing on good old 3G. As you were etc.

Read more about: iOSApple iPhone 4S

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29 comments

barrybarryk  Jun. 13, 2012 at 19:28

So with a smaller market share and the same average user data consumption it manages "a full 50%" more than android smartphones? I'd love to see the magic figures that make that possible

Doop  Jun. 13, 2012 at 19:50

Well that's a misleading headline

bilbob  Jun. 13, 2012 at 19:54

Also love the (misleading) headline...
At least put 'mobile' in it... I only read the story because I wanted to see who had come up with such stupid figures, then when you read the small print, it says 3g, ie, mobile surfing...

JanSt / MOD  Jun. 13, 2012 at 20:05

Worth noting that mobile Safari uses loads more data than Nokia's browser, the BB one or Opera Mini. So if this is merely based on overall consumption, it's of limited interest.

Pondlife  Jun. 13, 2012 at 20:27

Even T3 managed to put 3g in the headline, not many clues as to how they worked out this estimate though.
Well I'm certainly using more than 350mb a month even on phone let alone on mobile broadband dongle.

Andy247  Jun. 13, 2012 at 21:52

Does 3G include HSDPA?

JanSt / MOD  Jun. 13, 2012 at 22:44

Does 3G include HSDPA? Yes, in the context it does.

tomwatts  Jun. 13, 2012 at 23:17

I reckon on that basis I account for the other 55%

Treab  Jun. 13, 2012 at 23:36

tbh though alot of iphone users are on contracts with internet boosters whereas how many android phones are payg? i know my mums is payg and i wouldn't be surprised if more internet is used via wifi... i use it alot that way with 3g for things such as google maps/youtube when out and about...

Jwmac  Jun. 13, 2012 at 23:44

Quit moaning about the headlines. If you don't like the articles, don't read them.

matt101101 / MOD  Jun. 14, 2012 at 00:34

tbh though alot of iphone users are on contracts with internet boosters whereas how many android phones are payg? i know my mums is payg and i wouldn't be surprised if more internet is used via wifi... i use it alot that way with 3g for things such as google maps/youtube when out and about...
+1 to what he said ^^^

barrybarryk  Jun. 14, 2012 at 01:23

tbh though alot of iphone users are on contracts with internet boosters whereas how many android phones are payg? Yeah but the same report says both Android and iPhone smartphone users have the same average data consumption and iPhones have a smaller market share which makes it mathematically impossible for iPhones to have more overall consumption than Android phones. It's just BS copied and pasted from somewhere else, normally it doesn't bother me but it just doesn't even make any sense.

Treab  Jun. 14, 2012 at 01:30

tbh though alot of iphone users are on contracts with internet boosters whereas how many android phones are payg? Yeah but the same report says both Android and iPhone smartphone users have the same average data consumption and iPhones have a smaller market share which makes it mathematically impossible for iPhones to have more overall consumption than Android phones. It's just BS copied and pasted from somewhere else, normally it doesn't bother me but it just doesn't even make any sense.

I dunno what you mean... from the article 45% of 3g browsing is on iphone whereas around 30% is on android.

barrybarryk  Jun. 14, 2012 at 01:38

From the T3 article it's sourced from: "Despite holding a market share of only 20 per cent a study has shown that iPhone users are responsible for 45 per cent of all 3G traffic in the UK." and "Analysts Ericsson conducted the study which found that Apple’s phones were the biggest culprit but Android users were not far behind accounting for 30 per cent of all traffic.
The average iPhone and Android owners consume 350MB of data every month."

If both have the same average consumption per user it's impossible for iPhones (with a smaller number of users) to have a higher total consumption.

Treab  Jun. 14, 2012 at 01:42

its not if alot of android users switch off their data connection ;) im guessing they mean that they use 350mb for those who use the 3g ability... but i totally agree it seems balls ;)

matt101101 / MOD  Jun. 14, 2012 at 01:48

but i totally agree it seems balls ;)
Your use of technical terminology never ceases to amaze me, if only my vocabulary was as extensive as yours :p.

Treab  Jun. 14, 2012 at 01:51

well i was going to use b*ll*cks but i thought you might get annoyed ;)

matt101101 / MOD  Jun. 14, 2012 at 01:53

Nah, use whatever language you like, mine's appalling enough most of the time :p.

Sent from my Intel Pentium 4 PC....:p

Treab  Jun. 14, 2012 at 01:57

yeah i see what barrys point is though and it defo seems crap.

Sent from my Intel Pentium I3 ;)

matt101101 / MOD  Jun. 14, 2012 at 02:01

I think pretty much everything that involves figures and mobile phones is just made up :p.

Shhh...I bet you don't use half of that laptop's processing power, ever :p.

Treab  Jun. 14, 2012 at 02:13

I bet i do ;)

Pondlife  Jun. 14, 2012 at 02:13

It could that the average across the two is 350mb rather than each average being that. Would be odd way to do it but...

Jwmac how is he supposed to learn to write better headlines if we don't help ;)
Besides quit moaning about the comments, if you don't like them don't read them ;)
sent from atom netbook and sadly damn sure I use most of it's processing power.

Treab  Jun. 14, 2012 at 02:17

rofl pondi. nice way to sign off :D

matt101101 / MOD  Jun. 14, 2012 at 10:54

sent from atom netbook and sadly damn sure I use most of it's processing power.
I propose a minute's silence to remember those who have to deal with an Atom Processor on a daily basis...

*1 minute later*

Pondi, you wanna get yourself a Pentium 4 that's 10 years old, it's still faster than most Atoms haha :D (oh, and install XP on your netbook, W7is just too much for Atom processors).

Pondlife  Jun. 14, 2012 at 13:09

That p4 is a little bit less portable though. ;)
Besides got 2 or is it 3 desktop pcs sat around as it is.
W7 runs fine on here mostly, as well as xp ever did anyway. Mind you W7 was clean install and xp was vendor install...

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