iTunes Radio becomes a reality

iTunes Radio becomes a realityWe’ve been speculating about a music streaming service from Apple for some time now, and for existing services such as Spotify and Pandora, the nightmare has become an Apple-flavoured reality.

iTunes Radio will arrive alongside iOS 7 in “fall” (or autumn, to you and I), though it’ll be US-only at first. Son of a…

Interestingly, iTunes Radio will be free to use, but with ads. Unless you’re an iTunes Match subscriber, in which case it’s free and ad-free. Bonus.

So how does iTunes Radio work? Well, it’s baked into the music side of things on your iDevice; that’s your iPhone, iPad and/or iPod touch, and iCloud will automatically sync data if you’re using more than one device.

Essentially, iTunes Radio offers Featured stations, genre-specific stations, and stations based on your own music collection. You can even build stations around individual songs, artists and genres of your choosing.

Like a song? Try tapping Play More Like This. Don’t like it? Just hit Never Play This Song. You can also adjust the balance between ‘Top hits’ and ‘Discovery’.

Apple boasts that it welcomes thousands of new tracks to iTunes every week, and with iTunes Radio, you’ll hear songs that haven’t actually been released yet.

Of course, Apple is ultimately hoping that you’ll fork out for tons of new music, and as such you can tap Buy to instantly download a song, or maybe just add it to your Wish List. There’s also a full History of everything you’ve heard.

And that’s iTunes Radio. Again, it’ll initially be US-only, though software and services guy Eddy Cue promises "other countries will be added over time".

Read more about: iOS

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6 comments

JanSt / MOD  Jun. 11, 2013 at 11:24

Yawn...

TJ Skywasher  Jun. 11, 2013 at 12:31

I never really saw the interest in streaming music, tried Spotify premium for 6 months because it was free and never really used it. I prefer to own my music rather than stream it. But looking at iTunes Radio I might give it a try if only as a music discovery tool to find new things that I might then go and buy. Not too sure about the free ad supported version though, I detest ads, but might be signing up for iTunes Match at some point so glad it gets rid of the ads.

Stelph  Jun. 11, 2013 at 12:51

Glad to see this come out as I can finally see some competition in this market, Spotify and the like have had it their own way for far too long IMO and ive been waiting in vain for prices to come down from the monthly £9.99 price to something more reasonable

I agree with TJ, this will be a useful way to hear songs you may not normally hear and, assuming it intigrates itunes genius, will actually be a lot more accurate than any of the other services so can see them taking a bit hit here.

Its still a little short of the old microsoft service they offered at one point where it was a monthly fee and you got to keep a set number of songs each month for the fee as well as the streaming

JanSt / MOD  Jun. 11, 2013 at 12:53

Similar here. But I find iTunes already offers music discovery via "customers also bought" and suggested shared playlists...
I never got streaming music services... I'm old enough to remember REAL radio shows without ads and hosted by knowledgable DJs who didn't just read bullsh*t off of a screen...

Stelph  Jun. 11, 2013 at 12:56

Similar here. But I find iTunes already offers music discovery via "customers also bought" and suggested shared playlists...
I never got streaming music services... I'm old enough to remember REAL radio shows without ads and hosted by knowledgable DJs who didn't just read bullsh*t off of a screen...


Yup, current DJ's drive me mad now )obviously getting old) but I like finding new songs in this way so I really do see this as radio 2.0. iTunes radio looks great if its £25 a year (i.e. how much the match costs) and has no adverts. JUst depends on how many skips you get as well just in case the occasional bjork song or lady gaga or equivalent gets through the net

JanSt / MOD  Jun. 11, 2013 at 15:08

I'm more concerned about the pinkish red font used in the app :p

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