Slightly earlier than scheduled (long story; not that anyone would’ve noticed anyway), it’s the second instalment of Seven things we learned from MWC 2014.
Yesterday, in Seven things we learned from MWC 2014 – part 1, I scribbled about Samsung’s newfound modesty, Nokia’s abundant low-end ambitions, and HTC’s seemingly chilled attitude towards launching the One Two – a whole month after the Galaxy S5 and Sony Xperia Z2.
Today I gots four more things, so let’s crack on. If you need the toilet, go now.
4. Sony is ‘up there’
Not that there was much doubt prior to Mobile World Congress (MWC), but when it comes to high-end smartphone manufacturers, Sony is definitely ‘up there’.
We’ve come a long way in three years, with the severing of the Ericsson side of things seemingly working a treat.
While Sony traditionally trailed behind in terms of specs, notably being one of the last big names to fire out a dual-core smartphone, it’s now paving the way in some aspects.
Samsung clearly likes the idea of flagship water- and dust-resistance (as found on last year’s Sony Xperia Z and Z1), and the Xperia Z2 perhaps crucially has 3GB of RAM, compared to just 2GB on the Galaxy S5.
5. The Windows Phones are coming
This might sound like a strange one considering there were, uhm, zero Windows Phone devices launched at MWC 2014, but it’s the proverbial calm before the storm. Maybe.
Over in Barcelona, Microsoft announced no less than nine new hardware partners, namely Foxconn, Gionee, JSR, Karbonn, Lava (Xolo), Lenovo, LG, Longcheer and ZTE.
Of course, LG was one of the original Windows Phone 7 partners, churning out the Optimus 7 back in 2010 before three long years of inactivity, but let’s not dwell on that too much.
India’s Karbonn has already confirmed it hopes to get Windows Phones on shelves by June this year, and it supposedly likes the notion of dual-booting handsets with Windows Phone and Android.
6. Kazam is worth watching
You let were largely unmoved by the first wave of Kazam smartphones, with no less than 10 comments questioning their very existence. Kazam, if you’re wondering, being the UK-based startup comprised of former HTC execs.
Fast-forward to MWC, however, and Kazam wowed attendees (ok, slight exaggeration perhaps) with a pair of decent-sounding octo-core phones. Better still, if all goes to plan, they won’t break the bank.
The Kazam Tornado 2 5.5 in particular has a 5.5in HD display, octo-core Mediatek processor, 2GB of RAM, 16GB of expandable internal storage, 13MP/5MP cameras and a 2,500mAh battery – all for £200. Hopefully.
7. The industry is fitness crazy
Finally, as evidenced by the Samsung Galaxy S5 with its heart monitor, a trio of new Tizen-fuelled Samsung Gears including the Gear Fit, and the Huawei TalkBand B1 fitness tracker, the mobile industry is obsessed with fitness.
To be fair, it’s the obvious way to sell all this new wearable tech, as the only other benefit is, er, not having to take your phone out of your pocket. Are we that lazy? Yeah, probably.