Far from the high-flying world of iPhones and Androids, dual-SIM handsets have been building steadily in popularity, providing users in developing markets with a practical way of sharing handsets between family members while ensuring a degree of privacy.
So if two-SIM phones can work, what about three? It is this very question that LG's engineers have been devoting themselves to answering, and the result is the LG Mach 3 Turbo... er, sorry the LG A290.
Entry-level phones aren't too much fun to write about, to be honest. Ultimately they're just plain boring – and as a mobile enthusiast site we're not afraid to say that – but of course that doesn't mean they aren't important in the bigger scheme of things.
Most of the innovation in this market seems to come from Nokia – either that, or everyone else is just really bad at letting anyone know what they're up to – but this cheerfully cheap chappy comes from LG, and looks to be a serious rival for Nokia's Series 40 armada.
Its main strength, of course, is that triple-SIM capability, and the appeal is obvious: you can either load up on SIMs from different providers to maximise your ability to take advantage of free network-to-network calls and texts, or you can share the handset between three different people, with each having their own contacts, text history and so on stored privately on their SIM.
We mention calls and texts, but despite its ultra-cheap billing the A290 has a 1.3-megapixel camera with LED flash, though composing your pics will be interesting on a 2.2in 176 x 220 screen. Impressively, LG has managed to squeeze in a 1,500mAh battery, which given the spec should return some pretty mighty battery life times.
This first ever triple-SIM device should be landing in Russia around the end of the month for around €75. Don't expect to see it in the UK – the multi-SIM market simply doesn't exist here – but well be interested to see if it's a one-off novelty, or the first of a new breed of pocket-friendly handsets.
Via Unwired View