LG decides it can live without Windows Phone

LG decides it can live without Windows PhoneThe problem with quarterly earnings calls is that they come all at once, and some of the details end up getting glossed over as we hone in on the big headlines.

So while Apple and Nokia were propping up opposite ends of the superlatives chart with their respective performances, we missed the news that LG announced it was pulling out of the Windows Phone game altogether.

We do give LG a bit of stick, to be honest, and more so than it truly deserves. But the problem with being almost perennially “quite good” is that it doesn't really get anyone particularly excited.

So while any criticism of the likes of Nokia, for instance – a company in real trouble no matter how you look at it – always gets a reaction, having a go at LG is an easy win in most circumstances.

Which is probably why LG's financial results last week got so little coverage at all. Not only were the figures about LG, but they were in fact quite positive – not in Apple's “your soul is mine” kind of way, but in a way more than a few other phone makers would no doubt be quite happy with.

And in the midst of it all was the detail that LG's overall performance was down to its Android phones, not its Windows Phones, which is no surprise at all given their respective market share, and the announcement that LG wasn't going to bother any more with Microsoft's OS in the future.

When seen in the context of LG's smartphone division it's hardly a major decision, and we'd imagine that even among the fairly small numbers Windows Phone is working with, LG's share is probably tiny.

In other words, it's not big news, really. But fortunately our opinion of Microsoft's generally overbearing approach to, well, most things overshadows the general indifference – unfair though it may be – we feel towards LG. So it's only our pleasure to keep you informed.

Via WPCentral

Read more about: AndroidWindows Phone

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11 comments

JanSt / MOD  Apr. 30, 2012 at 19:23

I see more Viewty phones still than any other LG...
and the Jill Sander LG E906 is already below 50% at Expansys and elsewhere...

Treab  Apr. 30, 2012 at 20:52

Im shocked by this tbh... i can see this change massively soon. simply because ms licenses alot of patents to android devs and to dev phones for windows means the price per android is kept down...

Pondlife  Apr. 30, 2012 at 22:20

Wonder if that might change with wp8, anyway a small positive for Nokia for now.

JanSt / MOD  Apr. 30, 2012 at 22:52

How is that a positive for Nokia? App devs and half-informed consumers might think getting a WP device would be nuts

Jim988  Apr. 30, 2012 at 22:52

Its a shame, but i can't say im surprised that LG would make more windows phones considering their first batch sold about 17 worldwide.

bettsy  Apr. 30, 2012 at 22:54

Niche manufacturer with a niche operating system, the numbers just dont add up. Windows, unless a huge radical UI overhaul, will still remain niche.

Pondlife  Apr. 30, 2012 at 23:07

How is that a positive for Nokia? App devs and half-informed consumers might think getting a WP device would be nuts

less competition in the currently small market for WP7 phones

SpeedyG  Apr. 30, 2012 at 23:23

I guess I'll be the only owner of the Jill Sander branded LG Optimus 7 in the UK then lol.

bettsy  May. 1, 2012 at 00:57

How is that a positive for Nokia? App devs and half-informed consumers might think getting a WP device would be nuts

less competition in the currently small market for WP7 phones


I wouldn't be concerned about competition in that 1-2% space that WP7 currently takes in the market share. There is no positives for another manufacturer backing out of the windows OS if you're looking at this from a Windows view.

corgi74  May. 1, 2012 at 08:15

How is that a positive for Nokia? App devs and half-informed consumers might think getting a WP device would be nuts

less competition in the currently small market for WP7 phones


100% of f*** all is still f*** all. ;)

Treab  May. 1, 2012 at 08:20

How is that a positive for Nokia? App devs and half-informed consumers might think getting a WP device would be nuts

less competition in the currently small market for WP7 phones


100% of f*** all is still f*** all. ;)


Its still f***ing worth it... just ask nokia... what a recovery...

Now where did i put my medication...

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