The problem with quarterly earnings calls is that they come all at once, and some of the details end up getting glossed over as we hone in on the big headlines.
So while Apple and Nokia were propping up opposite ends of the superlatives chart with their respective performances, we missed the news that LG announced it was pulling out of the Windows Phone game altogether.
We do give LG a bit of stick, to be honest, and more so than it truly deserves. But the problem with being almost perennially “quite good” is that it doesn't really get anyone particularly excited.
So while any criticism of the likes of Nokia, for instance – a company in real trouble no matter how you look at it – always gets a reaction, having a go at LG is an easy win in most circumstances.
Which is probably why LG's financial results last week got so little coverage at all. Not only were the figures about LG, but they were in fact quite positive – not in Apple's “your soul is mine” kind of way, but in a way more than a few other phone makers would no doubt be quite happy with.
And in the midst of it all was the detail that LG's overall performance was down to its Android phones, not its Windows Phones, which is no surprise at all given their respective market share, and the announcement that LG wasn't going to bother any more with Microsoft's OS in the future.
When seen in the context of LG's smartphone division it's hardly a major decision, and we'd imagine that even among the fairly small numbers Windows Phone is working with, LG's share is probably tiny.
In other words, it's not big news, really. But fortunately our opinion of Microsoft's generally overbearing approach to, well, most things overshadows the general indifference – unfair though it may be – we feel towards LG. So it's only our pleasure to keep you informed.