Microsoft Surface price revealed… unofficially

Microsoft Surface price revealed… unofficiallyWow, busy week for Microsoft. As if lifting the lid on Windows Phone 8 wasn’t big enough, we also met the Microsoft Surface tablet on Monday. Phew.

While the Microsoft Surface looks pretty sexy, the big question mark is the price. Predictably, tongues are wagging, and it’s a little more expensive than we’d hoped. If you’re wearing a hat, you might want to hold onto it.

The news comes via TheNextWeb, and “a source close to Microsoft”, so we’re thinking these figures are probably in the right ballpark. Probably.

The TNW guys are hearing $599 for the ARM-based Windows 8 RT Microsoft Surface. They’re not entirely sure, but that’s probably for the 32GB model (as opposed to the 64GB), which would make it the same price as the 32GB Wi-Fi only iPad 3.

Of course, as we learned the other day, the first round of Microsoft Surface tablets will be Wi-Fi only.

As for the full-fat Intel-fuelled Windows 8 Pro Microsoft Surface, it’ll be “into the thousand dollar range”. That’s not completely insane, considering it offers more of a laptop experience type dealio.

What do you think, peeps? Another Ballmer balls-up, or look out iPad?

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20 comments

Treab  Jun. 24, 2012 at 14:17

Balls up. needs to be priced lower than the ipad... much lower

JanSt / MOD  Jun. 24, 2012 at 14:49

Balls up. needs to be priced lower than the ipad... much lower

Price would be irrelevant for professional use. Reps etc get handheld scanners for $2000 with functions $400 smartphones can provide given the right software.
The problem is playing catch-up. iPads are well established. US publishers of educational books ALL signed up with Apple. Even some Irish publishers of schoolbooks are considering a complete move to ebooks. Big big business.

The missing 3G also is no good for professional use.

Entertainment-wise all I can say is LOL. Yes, Xbox yada yada... But surely, MS would have made a major big dealio out of a potential Xbox-tab. They didn't. So: meh.

An Acer's head honcho went public re the Surface saying: FLOP in the making! Could be a sulking hardware partner, but I doubt it.

The whole presentation smelled of flimflam... Sorry. I'm not buying it. In more than one way.

Treab  Jun. 24, 2012 at 14:55

i would buy this if it was priced to sell. I.E. 200 ish. microsoft need to get W8 into peoples hands and they should be subsidising it... i.e. no 400 odd phones they need to be much lower and improve the user base so DEVELOPERS WORK WITH IT...

im guessing thats the point of w8 being on phones/laptops/desktops/tablets but if its not cheap at launch i can see another vista in the making.

JanSt / MOD  Jun. 24, 2012 at 15:17

i would buy this if it was priced to sell. I.E. 200 ish. microsoft need to get W8 into peoples hands and they should be subsidising it... i.e. no 400 odd phones they need to be much lower and improve the user base so DEVELOPERS WORK WITH IT...

im guessing thats the point of w8 being on phones/laptops/desktops/tablets but if its not cheap at launch i can see another vista in the making.


There are so many layers to the problem. So much has changed since M$ released XP.
Smartphones, Tablets and iPads have taught millions of people a lesson: there are easier ways of getting certain things done than powering up a Windows PC. Heck, a $100 Android device has better media compatibility than a Windows box. Social NotWorking is better done via smartphone or iPad. Non-corporate email? Tick. Etc etc...

I suppose we should wait for Gartners to make up our minds :p

barrybarryk  Jun. 24, 2012 at 15:30

It runs the same metro UI apps the full intel Windows 8 runs, in terms of developer support or user install base, it'll dwarf both iOS and Android in months, hell maybe weeks practically every PC sold in the next year will be running the OS as well as their tablets and don't forget the people that upgrade.

Treab  Jun. 24, 2012 at 15:34

If people upgrade, Windows thought the same about vista but people didn't upgrade in fact alot of people downgraded to avoid that mess.

matt101101 / MOD  Jun. 24, 2012 at 15:39

If people upgrade, Windows thought the same about vista but people didn't upgrade in fact alot of people downgraded to avoid that mess.
Too right, Vista is a pig of an OS and I'd rather run XP for anything I can think of, especially as XP now has support until 2014.

barrybarryk  Jun. 24, 2012 at 15:40

Vista launched with terrible hardware support, Windows 8 is based on Windows 7 which has great hardware support (And was also massively successful) and I haven't come across any bugs in either of the betas. Or do you know something everyone else doesn't?

Treab  Jun. 24, 2012 at 15:50

Problem is we don't know about its hardware support with windows looking to get into the hardware game they may create more issues than they mean to.

barrybarryk  Jun. 24, 2012 at 15:55

What don't we know? It's the same driver framework as 7. You can download the beta and try it or just bash on it because an OS they released in 2006 wasn't ready at launch.

JanSt / MOD  Jun. 24, 2012 at 16:39

Vista launched with terrible hardware support, Windows 8 is based on Windows 7 which has great hardware support (And was also massively successful) and I haven't come across any bugs in either of the betas. Or do you know something everyone else doesn't?

Yeah, but a reason Win 7 was "massively" successful is that Vista was such a flop... If people skip an OS or adapt it while tapping their fingers waiting to get rid of it again, yeah well...the next half-decent version will be a HIT....
But that doesn't matter, does it? WP - for many types of users - is a good OS. Most people who currently don't use WP are NOT making full use of their non-WP device... Lets not geek-fool ourselves.

It won't matter how great the Surface OS is, if other factors are not right.
Vista came without WinMo support. WP7.5 came without the 8.5bn $ skype, Windows 8 won't, LOL, play DVDs out of the box - inviting OEMs to put in bloat once again...
The Surface will probably be more expensive then the iPad, it will probably have worse battery life. The 2 biggest factors to p*ss off mobile device buyers...

Treab  Jun. 24, 2012 at 16:41

it wont play dvd's... WTF

JanSt / MOD  Jun. 24, 2012 at 16:44

...I should probably add that I'm sure the Surfaces will feel classy and work well at whatever they are good at. Cause I'm so unbiased :D

barrybarryk  Jun. 24, 2012 at 16:47

Probably more expensive? Despite all the leaks (and this article) suggesting it's the same price?
Probably have worse battery life? Based on what exactly?

Face it man half the guys here just like to **** on products they know nothing about. Virtually nothing has been announced about the innards of the Surface except it's running Windows 8, almost everything else is just rumour

JanSt / MOD  Jun. 24, 2012 at 17:21

Probably more expensive? Despite all the leaks (and this article) suggesting it's the same price?
Probably have worse battery life? Based on what exactly?

Face it man half the guys here just like to **** on products they know nothing about. Virtually nothing has been announced about the innards of the Surface except it's running Windows 8, almost everything else is just rumour


I said "probably"! And, Barry, $599 IS more expensive than the iPad 2 which still sells in truckloads. And the rest, of course, are rumours. This is all speculation. Like that Acer dude, who also knows **** about Windows and/or hardware.

Despite my buckets of dislike for M$, I believe (and have said so again and again) that WP is a good OS for many users. I also said and meant that the Surfaces will probably work pretty darn well. But that we need to see if that is enough. I don't think that is an OTT statement, when someone like Acer - an M$ OEM and WP phone maker - goes public to say: The Surface is destined to massively fail... I did not say it'll fail in terms of how it'll perform. I said it may fail in terms of sales. And there's an additionaly caveat: M$ cleverly designed the sales strategy in such a way that sales figures will be irrelevant. They'll initially only sell them in M$ stores. And "we made them mainly to show OEMs the ropes" of what can be achieved. Like Nokia's N91 with its groundbreaking diskdrive :p

This article is OBVIOUSLY speculative. Why call anyone **** who plays along the speculation train?

Mikeyy1  Jun. 25, 2012 at 00:33

too pricey. they need 2 come in less that Acer's W500 which is what i bought and luv

IWantMoreCompetition  Jun. 25, 2012 at 02:08

Balls up. needs to be priced lower than the ipad... much lower

Price would be irrelevant for professional use. Reps etc get handheld scanners for $2000 with functions $400 smartphones can provide given the right software.
The problem is playing catch-up. iPads are well established. US publishers of educational books ALL signed up with Apple. Even some Irish publishers of schoolbooks are considering a complete move to ebooks. Big big business.

The missing 3G also is no good for professional use.

Entertainment-wise all I can say is LOL. Yes, Xbox yada yada... But surely, MS would have made a major big dealio out of a potential Xbox-tab. They didn't. So: meh.

An Acer's head honcho went public re the Surface saying: FLOP in the making! Could be a sulking hardware partner, but I doubt it.

The whole presentation smelled of flimflam... Sorry. I'm not buying it. In more than one way.


You are not going to buy it simply because its not Apple. Why have an Xbox Tablet, when Windows is way bigger than the Xbox. Tell what would an Xbox tablet accomplish? Nothing. An Xbox tablet would only cater to gaming and media consumption. Whereas a Windows Tablet will cater for all of that plus loads more.

Also, what makes you think that whatever Acer's head says is going to pan out. Sorry, but Acer doesn't come anywhere near to competing with Apple. So their prediction means nothing to me.

And what makes you think that 3G is make or break for professional use? If that's the case, then why does Apple have WiFi versions and why are they selling well. Perhaps you haven't noticed but Surface comes with full USB ports. You could always plug in a 3G/4G dongle if you wanted. The benefit - You are not stuck with 3G/4G. When the technology advances, all you need to do is, buy another dongle, instead of buying a new tablet.

I think Microsoft is onto something here. They have a product that everyone is looking forward to. Which is a big thing coming from a software company.

robarino  Jun. 25, 2012 at 08:01

Was like "OH my god I am gonna buy this"...

Then I was like "Oh my god that is so expensive not gonna buy this"

Harryisme  Jun. 25, 2012 at 17:27

Well I wasn't really expecting the ARM based version to be cheaper than the new ipad, though Microsoft could probably afford to sell the unit cheaper, but they can't afford to sell it too cheap that is would displease their hardware partners that have their own Tablets in the works. So for MS selling at a lower price point could work out more costly for them than undercutting the apple by atleast $100, whuch considering the sub-FullHD screen should be the ballpark price for the unit.

I think what Microsoft have done is very clever, they designed a unit with Windows 8 with the ARM CPU inside at aim it at Apple price range, and have basically told it's partners that 'this is the top of the range unit and it's the same price as the ipad, so if you want to release a windows 8 unit, you will need exceed the power or meet the power and sell it for less..otherwise no one will buy your tablet.' The standard is set and it's upto the partners now to give up a reason not to buy Microsofts own tablet.

JanSt / MOD  Jun. 25, 2012 at 18:13

Good point.
Question is how the partners feel about that. They already wasted gazillions on Android tabs. And Nokia's stock just dropped another bit because of the Lumia 900 and (no) WP 'affair'...

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