Google's Nexus 4 smartphone took around half an hour to sell out completely after going on sale in the UK via Google Play this morning.
The Google-subsidised handset, which was priced at £239 for the 8GB version and £279 for the 16GB model, officially went on sale at 8am, but was listed as “Coming Soon” again in well under an hour.
That means if you want a PAYG Nexus 4 right now, you'll have to go via exclusive carrier O2 and pay the full unsubsidised £399. We suspect you'll be willing to wait.
The Android 4.2 Jelly Bean-running Nexus 4 goes on sale for the first time today alongside the Nexus 10 tablet and the 3G-enabled version of the Nexus 7.
And it seems the Google Play store has been struggling to cope with the burden. A Slashgear report claims users had been notifying it of numerous errors and instabilities popping up all over the place as the Play servers struggled to cope with the sheer numbers of Nexus shoppers.
“Would-be shoppers have complained that the store was not only sluggish or unresponsive, but that frequent shopping basket errors meant that, by the time they got to the checkout stage, the device they were attempting to buy had been removed,” the report claims.
“By the time many managed to get the store to respond properly, Google’s initial supplies of the Nexus 4 were apparently exhausted.”
What about your own experiences with Google Play this morning? Have you been trying to buy a Nexus 4? Any luck? It seems the lack of stock issue only applies to the heavily subsidised LG-made handset, as the Nexus 10 and 3G Nexus 7 are both still listed as “In stock”, but if you've experienced any other difficulties, please let us know.