Nokia back in the MWC big time in 2012

Nokia back in the MWC big time in 2012There are two major phone manufacturers that have been notable for their absence from the annual mobile extravaganza that is Mobile World Congress for the past two years.

One of them is Apple, because... well... because it's Apple. The other? Nokia, which for various reasons has effectively been a MWC no-show for the past two years. Well, that's a thing of the past, and the Big N is very much back in the fold for MWC 2012.

Roll back the clock to 2010 and Nokia's strategy was to use an adjacent space to the FIRA Exhibition Centre for its own little shindig, an eyebrow-raising move that we never did quite understand.

Nokia used its self-made soapbox to announced the shiny new MeeGo platform, making the bold claim that the first devices on the OS would appear in Q2 of that year. Yes, well.

This year MWC started with us all still reeling from Stephen Elop's “burning platform” memo and the subsequent bombshell that Nokia was dropping MeeGo (with that debut device still not having materialised a year on) and signing up with Microsoft and Windows Phone 7 instead. Rumour was we were going to see the Nokia N9 revealed during the show, but of course that never happened.

With that sort of background it's something of a relief to learn that MWC 2012 sees Nokia's name on the list of exhibitors just like all the other leading phone makers (except Apple, as we've mentioned).

And rather than the small room Nokia had to itself this year, 2012 will see the company using a far larger space, as well as sponsoring the hall it's located in.

Does that mean Nokia has something particularly special up its sleeve for the Barcelona event in February? Who knows, though given the experiences of the past couple of years you'd be forgiven for hoping the answer is no.

Via The Nokia Blog

Read more about: Windows Phone

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2 comments

JanSt / MOD  Nov. 16, 2011 at 16:43

Well, it'll be Elop calling WP a burning platform... Or wait...uh, no.

equ  Nov. 16, 2011 at 20:53

I think he will call this one a "Sinking Platform"

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