Nokia sells its 1.5 billionth Series 40 mobile phone

Nokia sells its 1.5 billionth Series 40 mobile phoneNokia's basic Series 40 platform isn't the most fashionable OS around, but it remains by far the most successful, with Nokia having revealed it has just sold its 1.5 billionth Series 40 device.

And the phone that saw the milestone reached? Appropriately enough it was a Nokia Asha 303 – one of the latest generation of Series 40 devices looking to push the platform's popularity into the future.

The landmark device was presented directly to Mayara Rodrigues, a 21-year-old a Brazilian woman, in Sao Paolo, with Nokia issuing a press release to mark the occasion.

“We are incredibly proud to reach this milestone. Having 1.5 billion Series 40 devices sold is a hard-to-reach mark, let alone one attainable in a single line of products,” gushed Mary McDowell, executive vice-president of mobile phones at Nokia.

“At a time when we are maintaining our commitment to connecting the next billion customers around the world – it is gratifying to consider how Series 40 devices have made mobile technology accessible and help continue to change people's lives for the better.”

All we need now is a couple of verses of We Are The World and we're all set.

The first Series 40 device was 1999's Nokia 7110, and while the mobile world has changed beyond recognition since then, Series 40 has kept on chugging away, a no-frills platform Nokia has turned to again and again to produce entry-level devices that score highly for both reliability and affordability – all-important considerations in developing markets.

That's not to say Series 40 hasn't evolved, though: new handsets like the Asha 303 feature more smartphone-esque features such as a basic web browser, navigation via Nokia Maps, downloadable Web Apps and Life Tools providing essential services to mobile first-timers in developing nations.

And we imagine there's plenty more to come, considering it's now the only operating platform Nokia actually has.

Either way, it's nice to write a Nokia story that doesn't involve Windows Phone for a change.

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10 comments

blizzard7  Jan. 25, 2012 at 21:36

Is it me, or can you draw a perfectly straight line from that guy's eyes to that woman's breasts?

matt101101 / MOD  Jan. 25, 2012 at 22:05

I think he may have a fair point ;)....

lcurdie / MOD  Jan. 25, 2012 at 23:33

How fortunate for Nokia that the 1.5 billionth sale was to an attractive Brazilian girl and not a big fat Finnish oaf who still lives with his mum.

JanSt / MOD  Jan. 26, 2012 at 00:08

You all get strikes and a place on the dirty-minds list.

jmarcelino  Jan. 26, 2012 at 11:59

LOL what a sham. Using my Portuguese decoding powers I found out that the store (Magazine Luiza) where she supposedly bought the Nokia Asha 303, wasn't even selling it to the public yet.

JanSt / MOD  Jan. 26, 2012 at 12:03

It doesn't say she bought the Asha in that shop, jmarcelino! Your decoding powers failed :p She could have bought any S40 device, and as a reward for being Mrs 1.5 Billion she was given an Asha.
Thinking caps on. Admit it, you were all just staring at her bre*sts :p

jmarcelino  Jan. 26, 2012 at 12:12

You're confusing me with someone else JanSt? :-) It says so in the original PR this article linked to!
"A 21-year old Brazilian woman made the historic purchase in São Paulo, the company said, noting that the woman purchased a Nokia Asha 303 from a Magazine Luiza store."

Actually the phone isn't even for the sale in that store yet! As you can see here:

http://www.magazineluiza.com.br/search/index.asp?q=asha%20303

(the "Avise-me" thing means let me know when it comes out.)

I know Brazilian women thanks very much. Those are probably fake. :p

JanSt / MOD  Jan. 26, 2012 at 12:15

You're confusing me with someone else JanSt? :-) It says so in the original PR this article linked to!
"A 21-year old Brazilian woman made the historic purchase in São Paulo, the company said, noting that the woman purchased a Nokia Asha 303 from a Magazine Luiza store."

Actually the phone isn't even for the sale in that store yet! As you can see here:

http://www.magazineluiza.com.br/search/index.asp?q=asha%20303

(the "Avise-me" thing means let me know when it comes out.)

I know Brazilian women thanks very much. Those are probably fake. :p



G*d, are you suggesting I was wrong? The universe would be unrecognisable :p

Well, my apologies.

Still: maybe she preordered it?

jmarcelino  Jan. 26, 2012 at 12:25

LOL no she didn't.

Still many of you will be pleased, apparently the first thing she said about the Asha 303 was "It is small and beautiful,”

On the other hand she just got married.

All this juicy info from:
http://conversations.nokia.com/2012/01/25/nokia-sells-1-5-billion-series-40-phones/

(includes a frontal photo)

JanSt / MOD  Jan. 26, 2012 at 12:30

Wow!

Now we know it all... and a dash extra :p

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