Ofcom report reveals surprising good news for BlackBerry

Ofcom report reveals surprising good news for BlackBerryOfcom's latest Communications Market Report is out, and reveals all kinds of interesting details about how the UK goes about its mobile communications.

For us, though, there were two points in particular that stood out – first, that smartphone “addiction” is a fact of life for many of us, and second, that BlackBerry is the smartphone of choice for teenagers.

As you'd expect from the telecoms watchdog, Ofcom's report is jam-packed full of juicy stats to look over, so instead of trying to cover them all here, we'll just point you to the report itself and let you knock yourself out.

We will point out that of the 2,500-odd people in the UK that were surveyed, 37% of adults described themselves as addicted to their smartphones, while the figure for teenagers was even higher at 60%.

Now if you know anything about addiction, you'll know that most addicts tend to be in denial about their addiction, so we imagine the real figures must be even higher – whatever smartphone addiction actually means, of course.

But more interestingly, while 32% of adult smartphone users chose the iPhone as their primary handset – no surprise there – the real eye-opener was that top spot among the teens went to BlackBerry, with 37%.

So RIM's redemption lies with the under-20s, then. Pity they don't have any money...

Add a comment

blizzard7  Aug. 6, 2011 at 13:07

"So RIM's redemption lies with the under-20s, then. Pity they don't have any money..."

They're obviously getting money from somewhere if 32% of them can afford iPhones (_;)

jay89898  Aug. 6, 2011 at 15:56

the picture in the article is not showing smartphones

Dean18  Aug. 6, 2011 at 15:57

their parents do

matt101101 / MOD  Aug. 6, 2011 at 21:37

Blackberrys tend to be popular with "Chavs". The amount of times I hear "BBM meh blud", is unreal. Most middle class teenagers prefer iPhones or Android (HTC to be specific). Just my two cents...


You don't need an account to comment. Just enter your email address. We'll keep it private.