Panasonic outlines Euro smartphone plans for 2012

Panasonic outlines Euro smartphone plans for 2012We've been hearing a fair bit of talk lately of a Panasonic smartphone winging its way to the West, and now we've finally been given some details of what Panny has in mind.

And it certainly doesn't look like it's messing about, with a 4.3in OLED qHD display, full NFC capability and a ruggedised chassis just a few of the specs to look forward to.

Of course, it's just as well, as competition in the mobile market is so fierce these days that anyone looking to make an impact needs to have something fairly special up its sleeves.

Only time will tell just how special Panasonic's standard-bearer really is, but it certainly looks the business with its “ultra-slim D-shaped” design, slim bezel and brushed metal back. It'll be waterproof and dustproof too.

That's all we have to go on for the moment, and things may yet be subject to change as Panasonic says this is just a reference model from which the rest of its Android lineup will spring.

The company is aiming to sell 1.5 million units in Europe next year, a total it hopes will rise to around 9 million by 2016. It's a decidedly modest target if you consider Apple reckons it'll shift 30 million iPhones in just the last three months of this year.

Via Engadget

Read more about: Android

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3 comments

sarahtmpson  Dec. 9, 2011 at 11:40

Hmm - yet to be convinced until I see and try this hopefully sim free mobile phone out in the flesh - many other big electronics firms have tried to get into the smartphone market with great screen technology and failed - once bitten twice shy for me

JanSt / MOD  Dec. 9, 2011 at 13:44

"Modest"? Compared to the iPhone, maybe.
But the entire WP7 range didn't shift a million in the first 10 months...

blizzard7  Dec. 9, 2011 at 20:44

Hey, if the price is right, and it has a Lumix quality camera, I'm in (err... when my contract runs out in 2013 that is).

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