It's time to talk entry-level Android, and specifically a new low-ender HTC is lining up for release over the next few months.
It's called the HTC Desire 200, an affordable Android battler that was name-checked for the first time last month and has now popped up on a pre-release hands on video.
Last month's mention said only that the Desire 200 existed, so all the details surfaced by Taiwanese site thegioididong.com are reaching our ears for the first time.
Not that there's much of a surprise: we're talking a 3.5in display with just a 320 x 480-pixel resolution, a single-core 1GHz processor, 512MB of RAM, 4GB of (expandable) storage, plus a 1,400mAh battery.
In other words, when HTC says entry level, it means entry level.
Visually it's a slightly modernised take on classic HTC styling, with the two-tone thing still present through a mix of matt and gloss black but none of the more attention-grabbing lines and contrasts of the HTC One.
Maybe we're just getting too used to bigger screened phones, but with its small display, rounded corners and less-than-wafer-thin chassis, the Desire 200 comes across as decidedly chunky (admirers will no doubt call it cuddly).
What we don't know yet is how thick your wallet will have to be to afford one, and when it'll be touching down on local shores. HTC does have a decent track record at the low end, though, so it'll be interesting to see if the Desire 200 can achieve the same kind of success enjoyed by the likes of the Wildfire back in the day.
Via GSM Arena