RIP RIM: Investor says BlackBerry 10 could be 'DOA'

RIP RIM: Investor says BlackBerry 10 could be 'DOA'You already know the deal with BlackBerry 10: it's coming. Early next year-ish – not so far away that RIM isn't talking about it (regularly), but not so soon that there's all that much point in listening yet.

All RIM is doing, of course – ably orchestrated by top man Thorsten Heins – is trying to keep BlackBerry relevant until BB10 actually gets here. So he won't appreciate Pacific Crest Securities analyst James Faucette's blunt dismissal that the new platform is “likely to be DOA”.

Faucette's latest research note to clients, obtained by Bloomberg, said he saw little hope of a turnaround in RIM's fortunes, and no matter how good BlackBerry 10 is, it will simply slow rather than halt the decline.

“We believe BB10 is likely to be DOA,” the note reads. “We expect the new OS to be met with a lukewarm response at best and ultimately likely to fail.”

He attributes that likely failure to three basic problems: an unfamiliar UI, the lack of compatible technology, and the limited selection of apps.

The problem is time is really now running against RIM. The most optimistic forecasts still talk of a wait of three months still before the first BB10 handsets hit the market.

That was Heins' decision – or so he says – as he wanted to make sure the OS was truly ready before unleashing it on the public. Or it could just be behind schedule.

But you can't help but feel RIM would be so much better off right now had it been able to join the mobile madness of the past couple of months by getting something out the door in time for the big festive spending season.

Or maybe RIM thinks business users don't believe in Santa. Hopefully RIM still believes in miracles... because it's looking more and more like it's going to need one.

Via BGR

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15 comments

Pondlife  Nov. 8, 2012 at 20:00

Wow such insight.

AhmadCentral  Nov. 8, 2012 at 20:16

What they really need to do is employ a load of 12 year olds and ask them what they want to see in BB10. It;s good when companies listen to their customers...

JanSt / MOD  Nov. 8, 2012 at 21:30

and despite all that they outsold WP and Symbian and Bada combined in Q3.
don't know about you, but I do want an alternative to iOS and Android...

Pondlife  Nov. 8, 2012 at 21:46

Really do wonder who is buying them

bettsy  Nov. 8, 2012 at 22:00

Having seen and played with BB10 and the full touch device they have coming, i'm excited for it.

It's really good, very fluid & has a great UI. March seems an accurate date, but lets face it who releases phones in January or February? Hardly anyone. Most devices are announced at CES or MWC and then launched in March.

I imagine a launch at either CES or MWC and it'll be timed fine.

bettsy  Nov. 8, 2012 at 22:02

Really do wonder who is buying them

Quite a lot really, remember not everyone wants a full touch device with Android or iOS and these sell through statistics isn't just consumer purchases. Business' still account for a great proportion of RIM sales.

Pondlife  Nov. 8, 2012 at 22:05

I imagine a launch at either CES or MWC and it'll be timed fine.

Yeah can't imagine many phones being sold before then, everyone will wait for them.

socialjeebus  Nov. 9, 2012 at 03:19

Really do wonder who is buying them

Quite a lot really, remember not everyone wants a full touch device with Android or iOS and these sell through statistics isn't just consumer purchases. Business' still account for a great proportion of RIM sales.


Yep, a heck of a lot of businesses still use Blackberry.

Stelph  Nov. 9, 2012 at 07:40

Yup I have a work blackberry, it's a shame that RIM don't get into the lucrative dual sim phone market (especially since bb10 has a personal/work setting) as I would quite happily invest in their top of the range smartphone if I could bung my personal and work sims in it

JanSt / MOD  Nov. 9, 2012 at 08:52

Yup I have a work blackberry, it's a shame that RIM don't get into the lucrative dual sim phone market (especially since bb10 has a personal/work setting) as I would quite happily invest in their top of the range smartphone if I could bung my personal and work sims in it

Excellent idea!
Also useful when using apps that don't play nice with BIS - you could have a regular net plan on one sim...

Pondlife  Nov. 9, 2012 at 08:55

Yeah but how many of those businesses are buying new ones? Just seems odd

JanSt / MOD  Nov. 9, 2012 at 09:19

Somewhere, at least some of the 7.5 million they shipped to the UK in Q3 must have gone?
They cannot all sit on store shelves? I still see a lot of teens and young women with BBs

Pondlife  Nov. 9, 2012 at 09:38

Well they could be sitting on the Galaxy Tab 7" boxes, or on the playbook ones...
As for bettsys March launch as the boss said January if it misses the launch date by that much it wouldn't bode well for confidence..

Pondlife  Nov. 9, 2012 at 11:28

Pity a few more of these say nothing analyst firms don't die off though

bettsy  Nov. 9, 2012 at 17:17

Yup I have a work blackberry, it's a shame that RIM don't get into the lucrative dual sim phone market (especially since bb10 has a personal/work setting) as I would quite happily invest in their top of the range smartphone if I could bung my personal and work sims in it

Networks would never approve a dual sim device to be used on their network, and if the networks dont back them then most manufacturers won't bother making that config of device.

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